Print on Demand Australian Suppliers

Print on Demand Australian Suppliers

List of Australian Print on Demand Suppliers

The print on demand industry is growing rapidly world-wide and also in Australia. Print on demand allows printing of small quantities of items not normally economically viable for traditional offset printing. With the growth in technology online print on demand has grown exponentially and the amount of suppliers available to us rises every day.

In this blog we are going to share with you our top 6 Australian Print On Demand Suppliers that you can literally get started with today. These 6 suppliers are in no particular order, and the advantages and disadvantages of each one will be outlined for you.

Print On Demand POD Business Model

The print on demand business model is great for starting out. The idea is that you have a design or picture that you want to print on clothing or other goods, a company that can do the printing and also holds the clothing materials will handle fulfilment and manufacturing for you.Printing your designs on demand. This is genius who ever created this business model I would like to buy you a drink buddy. Thanks for the business. This is a low ticket dropshipping business but it can build into consistent revenue if you market right.The way to use this business model is by creating a store and connecting one of the many apps or plugins out there that allows you to connect your store to the design platform. This allows you to create and edit designs within the manufacturers platform and import designs into your store.You then market the products to get customers, people buy your designs and you get paid, in the background the print on demand company builds the customers order and ships them the finished product. They the customer are none the wiser and everybody wins.You can build a brand from doing this POD business model.

List of Print on Demand Australia Suppliers

Lets start the list with one of my fave providers of POD clothing.

  • OGOThen the next supplier is www.ogo.com.au. The OGO Print On Demand is a small business print service provider that offers digital printing of up to 15,000 units on demand. They use a digital inkjet bi-tone ink process with UV coating delivering high quality colour prints on demand. The OGO Print On Demand offer competitive prices and full digital printing solutions from design to finishing.

  • 2.The Print BarThe first supplier is www.theprintbar.com, they use an Air Ink printing process that has environmental benefits. This is a new way of printing and the reason they are listed first in our blog is because this technology offers a whole new level of environmentally friendly print medium, with the accompanying benefits to be outlined below. The Print Bar offer a complete end to end service including design work, marketing, copy writing and distribution of digital content on demand to their customers.

    3. Tee JunctionAnother great Australian print on demand suppliers is www.teejunction.com.au. They are a printer in Melbourne, helping customers all over the world print and ship their products from the print shop via their website. Tee Junction offers the highest quality T-shirts with vibrant colours and full print designs. All their garments are made from 100% cotton, which is of high quality.4. Make MerchandiseNext we Australian POD supplier we have is www.makemerchandise.com.au that offer print on demand products in Australia. They are a full service screen printing and digital printing company that offers custom printed products.Make Merchandise specialises in clothing including T-shirts, hoodies, caps, tote bags and more as well as a wide range of other items.

    5.Create ApparelLastly a new comer when it comes to Australian print on demand companies is www.createapparel.com.au . They have a very wide range of products including mugs, magnets, posters, pins, keychains and many more. They are constantly adding new products to their database. All of these print on demand suppliers offer consumers a great alternative to high street shops with the same products at a cost effective price.6.Drop ShirtThe next Australian print on demand supplier I give a shout to is www.dropshirt.com.au. Drop Shirt is a seamless one-stop online solution for your custom print requirements.Dropshirt.com.au offers thousands of designs spanning across many categories including Apparel, Home & Office, Digital Goods and many more. I found the prices a little high and the website design a little confusing to navigate but still worth having on your supply list. I think they draw their inventory from the same pool of the others just with a higher markup.NOW A WORD OF WARNING!When you enter the world of print on demand there are some rules to follow.You can not just grab any picture from the internet and slap it on a Tee shirt and start selling it. There are licensing and royalty fees that may need to be adhered to. Before running wild with your ideas do a little research into what is and what is not allowed. If you think that it is ok to grab old mate Johnny Lawrence here below and slap him on a shirt and start flogging it you have more homework to do. That exact thing will land you in hot water.

    All of these Australian print on demand offer the same advantages and are again in no particular order when it comes to what you should choose. Why not have a look at each one, get some samples sent your way and make your own mind up. I really like the POD business model its low touch and mostly hassle free, as long as you have good suppliers it should all run like clockwork with you just needing to focus on marketing the business.I covered some cool names that you could use when building a print on demand business here.These suppliers listed here will give you a great starting point for building your print on demand clothing business. Good Luck!

    Australian Furniture Dropship Suppliers

    Australian Furniture Dropship Suppliers

    Online product side hustles for beginners

    Australian Dropshipping Suppliers – Your Gateway to E-commerce Success

    The e-commerce landscape in Australia is experiencing unprecedented growth, making it an exciting time for businesses to explore online retail opportunities. One critical element that can significantly impact the success of your e-commerce venture is your choice of dropshipping suppliers. In this article, we delve into the world of Australian dropshipping suppliers, why they matter, and how you can find the right partner for your e-commerce business.

    (Note: We won’t be discussing AliExpress or AliBaba in this guide. For information on using those platforms for furniture dropshipping, check out our AliBaba dropship guide).

    Ive covered dropshipping high ticket furniture items before linked here – Dropshipping furniture is highticket sales

    Australian Dropshipping Suppliers

    As the e-commerce industry continues to thrive in Australia, businesses are seeking reliable dropshipping suppliers to fuel their success.

    Importance of Dropshipping: In the world of online retail, dropshipping has emerged as a game-changer. It allows businesses to offer a wide range of products without the hassle of managing inventory, packing, and shipping.

    This article shines a spotlight on Australian dropshipping suppliers, showcasing why they are essential for businesses looking to tap into the thriving e-commerce market Down Under.

    dropship

    What Are Australian Dropshipping Suppliers?

    Dropshipping is a business model where you partner with suppliers to directly ship products to customers without holding inventory. Australian dropshipping suppliers follow this model but operate within Australia, catering to the local market.

    Why Choose Australian Suppliers: Opting for Australian dropshipping suppliers offers several advantages. Firstly, it leads to faster shipping times within the country, a crucial factor for customer satisfaction. Additionally, local suppliers often have a better understanding of the Australian market, making it easier to meet customer preferences.

    In this article, we will also explore the best Australian dropship suppliers for furniture both home decor and office furniture products.

    Dropship Zone

    One of our go to suppliers is www.DropshipZone.com.au they have one of the most extensive product ranges in Australia and are our top dropship supplier for small to medium sized businesses. They offer a wide range of products from home décor such as rugs, cushions, tables and chairs as well as accessories such as lighting.

    Dropshipzone Australia makes It so easy to get started with them with no minimum order or monthly stock fees. They deliver FREE for most products to anywhere in Australia!

    Dropship zone cater to both the consumer and commercial markets. They offer wholesale prices once you have set up your dropship account with them. If you would like to see what Dropshipzone.com.au has to offer, then take a look at their site.

    Dropship this lounge couch

    Eternal Design

    One of the other Australian dropship suppliers we recommend is www.EternalDesign.com.au They offer an impressive range of super high-quality furniture ranging from sofas, dining, beds and much much more with most of the furniture available for immediate shipping. Just like the other two suppliers they also offer free shipping Australia-wide and no minimum order is required.

    Eternal Design is the choice for businesses that want to show off their commercial products on multiple sales channels such as Amazon and eBay. Eternal Design is a great option if you are looking for wholesale furniture that’s both instantly recognisable and royalty free.

    business owner planning her product launch

    SK Designer Living

    The second drop shipping supplier that we want to share with you is www.skdesignerliving.com.au . This is a very reputable supplier and we highly recommend them. They have a huge variety of products and are perfect for office furniture dropship suppliers. Based in Victoria, they service customers all over the world.

    If you dig deeper into their product offering they also offer an array of products including furniture, lighting and accessories. They offer fast free delivery and great customer service. If you are interested in purchasing from this supplier then visit their website: www.skdesignerliving.com.au

     

    Calibre Furniture

    The first Australian office furniture dropship supplier we want to share with you is www.calibrefurniture.com.au We have used them in the past and get the job done. The deliveries were on time, there have been no issues with quality.

    I thought that they offer some unique items that are not found everywhere else and worth adding to this list. If you are looking for different types of office furniture including storage units, cabinetry and desks. Based in Brisbane they offer a delivery service as well that allows you to pick up the furniture in-store.

    The best thing is that they offer great after sales service and fast shipping.

    selling products online ecommerce

    How to Choose the Right Australian Dropshipping Supplier

    Selecting the right dropshipping supplier is a critical decision for your e-commerce venture. Here are key factors to consider:

    Factors to Consider:

    Evaluate factors such as the supplier’s product range, reliability, shipping options, and customer service.

    Research Tips:

    Conduct thorough research by reading reviews, seeking recommendations, and comparing supplier offerings.

    Listen to any colleges, friends or acquaintances who are in the industry and actively dropship products, their insights could help play a significant role in helping you make an informed choice. I always suggest that you do your own research, everyone has different capital, skills and experience with dropshipping and business in general.

    Benefits of Partnering with Australian Dropshipping Suppliers

    Partnering with Australian dropshipping suppliers offers a range of benefits for your e-commerce business:

    Faster Shipping: With local suppliers, you can provide faster shipping times to your Australian customers, enhancing their experience.

    Customer Trust: A local presence builds trust with Australian consumers, as they prefer dealing with businesses that understand their needs and preferences.

    Market Insights: Australian dropshipping suppliers often have valuable insights into the local market, helping you tailor your product offerings effectively.

    Variations: Variations like “Dropshipping Warehouse Australia” and “Dropshipping Suppliers Australia” are directly related to the benefits of partnering with local suppliers.

    Dropshipping Challenges and Solutions

    While Australian dropshipping suppliers offer numerous advantages, businesses may encounter challenges. These challenges can include communication barriers, product quality concerns, or shipping delays. However, solutions like effective communication, due diligence in supplier selection, and clear contractual agreements can help mitigate these issues.

    Success Stories

    To inspire your e-commerce journey, we present success stories of businesses that have flourished by partnering with Australian dropshipping suppliers. These stories showcase the potential for growth and success when you choose the right local supplier.

    Key Takeaways

    In conclusion, dropshipping suppliers are the backbone of a thriving e-commerce industry in the country. Local Australian suppliers offer speed, reliability, and market insights that can be the difference between success and stagnation in your online business. By understanding the variations like  Warehouse vs manufacturer vs supplier vs vendor you can make informed decisions to boost your e-commerce success.

    As you embark on your e-commerce journey in Australia and globally when you expand your reach, remember that the right dropshipping supplier can be your strongest ally. Take the time to research, evaluate, and choose wisely, and may your e-commerce venture thrive in the flourishing Australian online retail market.
    I hope this was helpful and you picked up a thing or two. Thanks for reading.

    Increase Website Traffic The Dummies Guide

    Increase Website Traffic The Dummies Guide

    Unless you’re Scrooge McDuck swimming through your gold vault, there are few good reasons to ever stop trying to boost the number of unique visitors your website attracts. The logic is just too obvious to ignore—the more eyeballs on your site, the more business you generate.

    But running a company is hard work, and it’s easy to get distracted by other, equally important, tasks and strategies.

    This article is for those business owners who want to get back to the basics—business owners who are ready to throw some money and effort at the top end of their marketing funnels.

    Illustrate topical authority

    Google loves serving pages that are likely to satisfy its users’ needs. The search engine is on a neverending mission to find ways to separate good content from bad.

    Over the years, Google has used many techniques to do this. Keyword density and quality backlinks have traditionally been two of the biggest drivers here. But now, a new metric is starting to become increasingly influential in SEO: topical authority.

    Topical authority is the ability to show expertise on a specific subject. Google is increasingly favoring sites that cover a specific topic in great depth over a series of posts rather than a single article.

    More and more SEO experts are encouraging site owners to show Google that their site is an authority on a specific topic by publishing several posts on it.

    In practice, Google likes seeing “depth” of coverage. For example, a single post on “The Benefits of the Keto Diet” may use keywords brilliantly and also have tons of backlinks. But if this topic isn’t covered elsewhere on the domain, Google is likely to penalize it in the rankings.

    To prevent this and also see your articles get a ranking boost, write as many other meaningful articles on this topic as possible. Think about what other information readers may want about the keto diet and publish as many posts on it as you can.

    The key here is not to replicate content or to create “fluff.” Use Google to see what questions people are asking about the keto diet, and answer the top five in a highly detailed article.

    When displaying search results for the term “keto diet,” Google also shows some very handy content under the heading “People also ask.” For instance, “What can I eat on the keto diet?” and “Is the keto diet bad for me?”

    Don’t answer this question inside your main article. This is an amazing opportunity to show topical authority by publishing a dedicated article for every single one of these questions.

    Build backlinks through outreach

    Backlinks are still important.

    Sure, SEO tactics like “topical authority” (we’ll get to this later) may have started to hog the spotlight over the past 18 months. But, that doesn’t mean Google has completely forgotten how big a signal of quality it is when external sites link to one of your blog posts.

    But how can you increase the chances of your content being referenced by a reputable third party? I’ll share two crucial tips.

    It’s worth noting, though, that all of these tactics will have benefits outside of increasing the chances of landing a backlink. So try not to think about them purely from this perspective.

    Create new knowledge

    Websites aren’t going to link to your content if you don’t give them a reason to do so. And the best reason of all is if you’re the only site that offers information they can’t find anywhere else.

    If you’re sitting on an email subscriber list or social media following that’s big enough to mine for new knowledge, consider conducting surveys and building data from responses.

    Reach out and ask your followers questions about your industry. Convert their feedback into blog posts or infographics that shine a new light on an existing topic. This information could be extremely valuable for one of your peers looking to make a specific point in one of their own blog posts or marketing material.

    Data is immensely referenceable – a fact evidenced by the WyzOwl domain having close to 20,000 backlinks, according to Uber Suggest.

    video marketing statistic 2020

    Another way to create “new” knowledge is to interview reputable industry experts and thought leaders. Get them to weigh in on an issue closely related to your industry.

    These articles, often called “expert roundups,” take a lot of time to complete and require a ton of legwork, but the payoff can be immense. A well-populated roundup post is packed with highly referenceable quotes that support claims made by your peers.

    In most cases, you’ll also score backlinks for roundup posts because the person being quoted wants to show their contribution.

    Make the right people aware of your amazing new knowledge

    If you’ve spent weeks creating a 4,000-word blog post packed full of awesome referenceable material, you’d be crazy to just sit and wait for people to find it organically.

    This is where “outreach” comes into play—the assertive, diplomatic act of suggesting to someone that a link to your data would benefit them.

    A word of warning: this is not a simple undertaking. It’s not rocket science, but it’s also not something you’re going to implement over a long weekend.

    There’s a ton of great content online about the finer points of outreach, but a quick summary of the process won’t go amiss:

    1. Use Google to find blog posts that cover the same keywords as your blog post. These are your competitors’ posts.
    2. Using a tool like Ahrefs Link Explorer, find the sites that have backlinks to your competitors’ posts. These are your prospects.
    3. Prepare and make email contact with your prospect. Your job here is to make a solid case for them to link to your content. This is a delicate process that needs a lot of preparation and communication. Do your homework before taking this step.

    Create evergreen content

    Forget, just for a minute, the marketing industry’s understandable preoccupation with creating content that ranks on Google.

    Sure, it’s madness to completely overlook this aspect of SEO-focused content marketing. Your blog post means very little if it’s never going to be found using a search engine. Having said that, Google rankings shouldn’t be your only concern. When you publish a post that offers exceptional, evergreen value, you’re creating a marketing asset that will attract visitors for as long as it’s on your blog.

    SEO concepts like keyword density and search volume should heavily influence your marketing strategy. However, it’s fine to occasionally put these aside in favour of creating content that delivers extremely helpful, evergreen information.

    Certain subjects are just always popular amongst the citizens of the web. People always want to get healthier. They always want to find interesting things to entertain themselves with. Business people always want to find strategies to become more successful.

    EachNight’s detailed blog post titled “Sleep Calculator: What’s the Best Time to Go to Sleep” is an excellent example of evergreen content.

    sleep calculator

    Everyone wants a better night’s rest. It’s a matter of mental and physical health that affects literally everyone on the planet. Sleep isn’t a “seasonal” activity either. It’s an unavoidable part of the human experience. Until people evolve out of their need to sleep, this is as evergreen as content gets.

    Focused Niche Down Approach

    The internet is a big place. It’s everything—all the information.

    When fishing for traffic with content, casting your net wide means you’re trying to attract hundreds of millions of people. If you succeed… fantastic. You’re going to see an overwhelming influx of traffic.

    But success here means you need to beat some pretty stiff competition for Google’s ranking. And the average small business website has virtually no hope of doing something like that.

    A feasible alternative is to throw several smaller nets into very specific areas of the digital ocean. In practice, this means aiming for smaller niche audiences with your content’s topics and keywords.

    Finli demonstrates a great example of this approach with their blog post “How to Grow Your Martial Arts Business | Ultimate Guide.

    How to Grow Your Martial Arts Business | Ultimate Guide

    Rather than aiming for the biggest possible audience pool with a topic like “How to Grow Your Small Business” or even something slightly less ambitious like “The Ultimate Guide to Growing Your E-Commerce Business,” the blog post aims for a very specific audience.

    By creating information in this specific niche, Finli is making two outcomes very likely.

    Firstly, their chances of ranking on Google are much better than if they’d aimed for a more saturated topic.

    Secondly, the chances of their content being shared on social media are higher. That’s because online communities typically form around very specific topics, like the business of martial arts.

    Worth noting is that you won’t achieve these two goals simply because you choose a niche topic. Even a very specific subject is still going to have a ton of competition. You’ll still have to apply the fundamentals of SEO to ensure your content ranks. And to increase the chances of your content going viral, focus on delivering genuinely exceptional information.

    Use Social Media to Promote Your Website

    Some brands have done an excellent job at building an audience on social media. This isn’t an easy thing to do. Like generating traffic for your website, you face tons of challenges when growing a following on Facebook, Instagram, and Twitter.

    But persistence and following proven strategies will pay off in the long run. People are hungry for excellent content on social media, and if you deliver, they will come.

    But that’s not what this section of our piece is about. We’re here to talk about how your social media presence can be used to channel traffic to your website.

    Skillcrush usesits Instagram account brilliantly to direct traffic to its website. The brand uses a super simple, highly effective tactic. Directly above the website link on their Instagram bio, the folks from Skillcrush were smart to tell users about the benefit of visiting their home page: “Take our free 3-minute quiz to find out if tech is right for you!”

    skillcrush's ig

    They’ve attached a compelling hook to their website link.

    Sure, some Instagram users may click on your website link purely out of curiosity or because they want to find out more about your company. But if you give them a solid reason to go down the rabbit hole, you’re getting the most out of this element.

    On Facebook and Twitter, Skillcrush chooses to adopt a slightly different approach. Instead of using a functional CTA (the quiz), the brand opts to appeal to users’ emotions.

    skillcrush's twitter

    “Digital skills are job skills. Learn the web development & design skills you need to get the money and freedom you deserve.”

    “Skillcrush is an online platform and community for learning coding and design skills to change your career.”

    Both of these passages aim for the visitor’s heart by using emotive language. More than half of workers in the United States are unsatisfied with their jobs. Skillcrush leverages this fact to channel traffic to their product—a product capable of changing lives.

    When creating your company’s social media profiles, make sure to give compelling reasons why followers should click through to your site.

    How to Dropship on Facebook Marketplace (Free & Paid)

    Best Blogging Platforms for Parasite SEO

    Best Blogging Platforms for Parasite SEO

    Best Blogging Platform Tools For SEO

    Picking a suitable blogging platform is not as easy as it looks. If you asked them to choose the best blogging platform, each website owner you ask will probably have a different response.

    Many factors come into play when choosing a platform for your blog—your skills, your needs, and how you use it, to name a few.

    By the end of this guide, you’ll know which is the best blogging platform for your business and start reaching millions of readers.

    The best blogging platforms

    What makes a great blogging platform?

    I reached out to marketers, freelancers, and small business owners on their non-negotiables for a blogging platform.

    It needs to be flexible

    As marketers and business owners, we have a million things on our plate. We’d rather not dig into tasks that fall outside the scope of what we do best.

    In my experience it can be a real turn off productivity wise and commitment wise if a blogging platform is a nightmare to navigate and presents technical challenges.

    I want flexibility on my list. “If I want something simplistic, I can use a pared-back setup. If I want to get more advanced with the digital infrastructure, I can also do that.

    Likewise, I look for flexibility and a bonus if it offers high-level customisation. The content marketing and communications specialist at DashThis says, “We needed a platform that our developers and designers can work on and really make it ours.”

    It’s plugin-friendly

    As you scale, you’ll need advanced features for your blogging platform. 

    For example, if you’re starting an affiliate blog on a budget, you can get by with the essentials (e.g., editor, basic analytics, basic design options).

    But as your blog grows, you might find yourself needing additional features to keep the momentum going (e.g., if you’re outsourcing your blog posts to freelancers, you’ll need a content calendar to keep everything organised).

    It must match your skillset

    Rather than following the crowd and picking the most popular blogging tool, ask yourself this: “Do I know how to use it, and can it help me reach my goals?”

    The best blogging platform is one that matches your web creation skills.

    For the absolute complete beginner, Wix is a no-brainer. The drag-and-drop website builder makes designing an intuitive experience. But, for the developer looking for advanced customisation options, WordPress is the best choice. I personally would only use Wix sites for generating my own backlinks and content feeds.

    WordPress 

    WordPress blogging platform

    WordPress powers 41% of the web and counts many big companies as its customers (think TechCrunch and BBC America).

    It’s not hard to see why many users pick WordPress in a heartbeat over its competitors. Gutenberg, the block-based layout editor, gives you a media-rich blogging experience

    WordPress layout editor

    Its theme library ranges from abstract and artistic to personal and professional. So, whether you’re an agency owner or beauty blogger, you’ll find what you’re looking for.

    Bear in mind that WordPress.com is different from WordPress.org. The biggest difference between these two popular blogging platforms is limitations. You can upload SEO tools on WordPress.org. For WordPress.com, you need to pay a premium, though it does offer a built-in SEO tool.

    To get your blog up and running without fussing over the nitty-gritty—like buying a custom domain or building a custom theme—opt for WordPress.com.

    However, if you want full control (e.g., advanced SEO options), look no further than WordPress.org. Here’s a detailed comparison if you’re curious to learn more about their differences.

    WordPress.com vs WordPress.org

    WordPress.org can host your blog on any web hosting provider since it uses PHP and MySQL. Many users often end up selecting Bluehost, DreamHost, or SiteGound.

    WordPress.org is also a top choice among startups. (You’ll see why below!)

    Unique features:

    (i) World-class plugins

    With over 50,000 (!) plugins, the options are endless. Anyone can customise a blog or website unique to their brand and needs—often, without any coding involved.

    Side note: No blogging platform on this list has an offering of plugins anywhere near WordPress’s figure (e.g., Wix currently offers 250+).

    Want to boost your SEO? There are SEO plugins like SEO Framework and Xaigo.

    Worried about your blog crashing? Activate UpdraftPlus to back it up every week. 

    I run most of my content with some help from my junior assists. I was using Divi by Elegant themes but made the switch to Bricks Builder in May 2021 and it was a slight learning curve but Im super happy with the builder.

    (ii) Excellent content management system (CMS)

    WordPress is the best CMS for SEO, with 45% of its websites dominating Google rankings. Its competitors (Squarespace, Wix, and Medium) make up less than 1% on Google.

    WordPress makes blogging easy you can be up and running in 45 minutes. There is a small learning curve and really if it’s just for blogging the learning curve is not that big. 

    With WordPress, developers are easy to find. You don’t need to train your team on an unknown CMS. Plus, content writers know WordPress. This makes it easier for your editorial team to collaborate.

    Pricing: Starts free with paid plans starting at $4/month.

    2. Medium 

    Out of all the blogging platforms in this list, Medium is the only one where you can blog, publish it to a built-in audience, and monetise your writing (based on readers engagement, not ads)—in one place.

    Check out its “what you see is what you get” (WYSIWYG) editor below. It’s ideal for users who want to blog without getting bogged down by custom plugins, domain registration, and whatnots.

    Unique features: 

    (i) Share draft link

    If you work with an editor, you know how the process goes:

    1. Write a draft on Google Docs
    2. Submit to editor for review
    3. Edit according to editor’s feedback
    4. Submit for final review
    5. Publish on blog

    That’s. A. Lot. Of. Steps.

    With Medium, you can easily skip most of them. Just write the draft on Medium and share it with the editor, who can then leave private notes within the microblogging platform.

    Neat, huh?

    (ii) Medium’s partner program

    Medium offers built-in monetization options. You can earn money for the content you publish based on reading time from Medium’s members.

    Your earnings on the publishing platform can be anywhere from a quick buck to $49,000+ per month. 

    Ultimately, your success on Medium will depend on myriad factors: The number of your followers, your publishing frequency, and the relevance of your articles.

    Pricing: Free (only for publishing). If you want to read all articles on Medium, membership costs $4/month annually.

    3. LinkedIn [B2B prospecting]

    LinkedIn is a no-brainer for B2B professionals.

    Using the WYSIWYG article editor is straightforward. It’s nothing fancy, but it gets the job done. A click on the “+” icon shows the option to add an image, video, links, snippets, or slides.

    LinkedIn’s unique features have little to do with the article editor—it’s the distribution.

    With four out of five members driving business decisions at their companies, LinkedIn is the social platform to be at if you want to connect with your target audience. Here’s an example to show you what I mean.

    Back in early 2020, I cross-posted my case study on LinkedIn. Some of my first connections saw it and reached out about my blogging services.

     

    Unique features

    (i) Tag in comments

    Did you know that you can tag any LinkedIn user in the comments section?

    Side note: Medium offers a similar feature (called Medium Mentions), but there’s a limitation. Unlike Medium, LinkedIn doesn’t put content behind a paywall.

     

    Plus, there’s also the cool option to comment with your LinkedIn profile on WordPress.

    Activate WP LinkPress on your self-hosted WordPress site. Edit your job title, leave a comment, and enable Share on activity feed. 

    Once you hit Post with LinkedIn, two things will happen: Your comment shows up on LinkedIn’s newsfeed, and your LinkedIn profile appears on your website.

    WP LinkPress

     

    Pricing: Free. LinkedIn’s premium plans start at $29.99/month, with a 30-day free trial.

    4. Squarespace 

    Squarespace

    Source: Squarespace

    Squarespace is a beautiful blogging platform. It’s perfect for creatives who want a clean and user-friendly interface. The templates are gorgeous, and the front-end editor is incredibly sleek and intuitive to use (case in point: it took me only seconds to grasp Squarespace).

    Squarespace templates

    Hands down, it’s an ideal choice for casual and professional bloggers who want to get their websites up and running within minutes. However, you should avoid Squarespace if you’re looking for complete control.

    These two comments on Reddit sum up when it’s best to use the premium blogging platform.

    Unique features

    (i) 100+ world-class website templates

    Squarespace’s templates may not be in the thousands range like WordPress, but you can’t deny that it has by far the most gorgeous layouts. According to its site, the templates were designed by award-winning designers, and it shows.

    Squarespace website template

    Source: Squarespace

    These world-class website templates are customizable. Here’s how it looks in editing mode. Note how fast it is to tweak the settings.

    Squarespace template edit tool

    [Caption: Click the site styles icon and edit the settings accordingly]

    (ii) Intuitive layout builder

    It’s much faster editing your blog layout on Squarespace than complex platforms like WordPress.

    I’ve been using WordPress for almost ten years, and the editing elements still stump me to this day.

    Squarespace Intuitive layout builder

    [Caption: The editing elements on WordPress draw a lot of blanks]

    Now compare it to Squarespace. Note how everything is shown clearly. You can edit your blog freely since you know what each element does.

    blogging edit tools

    Squarespace may not be as powerful as other bigger blogging platforms, but it ranks top when it comes to ease of editing.

    Pricing: 14-day free trial. Paid plans begin at $12/month yearly.

    5. Wix [Best for beginners]

    Wix blogging platform

    Source: Wix

    Wix is a fuss-free blogging platform for beginners. This drag-and-drop blogging platform offers various beginner-friendly tools to make web creation as easy as possible.

    Check out this user review below. It talks about how you don’t need to get in the weeds of pixel counts and coding when you blog on Wix.

    What do you like best? - WIX

    Source: G2

    Unique features

    (i) Wix Artificial Design Intelligence (ADI)

    Overwhelmed by the hundreds of templates on Wix? Let the blog platform build it for you then.

    Wix ADI creates a website based on your answers to its questions (e.g., what kind of website are you creating, have you created a website before).

    Wix ADI

    After getting the basics down, Wix ADI then prompts you to create a blog name, select a theme and homepage design, and import images and text from your existing online presence (e.g., website, Google Places).

    It takes a few seconds to a minute to create a new blog on this simple platform. Its blog editor is clean and straightforward. Like Squarespace, you know what each element does right away.

    Pricing: Starts free, with paid plans scaling from $4.50/month.

    6. Ghost [Content memberships]

    Ghost blogging platform

    Source: Ghost

    Ghost is the ultimate platform of choice for coaches. This unconventional blogging suite revolves around running a membership program.

    Best of all, these membership-centric features are built within the platform. You don’t need to download or build custom plugins.

    Another interesting feature of Ghost is its pricing: Monthly cost is based on the scale of your publication.

    Ghost pricing plan

    Source: Ghost

    Unique features

    (i) Built-in email newsletters

    With Ghost, whenever you publish a new post, you can send it as an email newsletter. (Talk about a huge time-saving trick.)

    Built-in email newsletters - Ghost

    Source: Ghost

    There’s more. You can also view email analytics and segment your email subscribers. There’s even a native sign-up form—embed it on your professional blog and grow your audience!

    (ii) Native memberships and subscriptions

    Ghost’s membership-focused features allow you to turn members into paying subscribers. It integrates with Stripe, storing all sensitive information securely.

    Native memberships and subscriptions - Ghost

    Source: Ghost

    You can even choose your pricing model. The best part? The revenue you make is entirely yours. Ghost doesn’t take a cut of your sales.

    (iii) Member management features

    You can also track and support members easily with Ghost. Add a note, create a complimentary plan, or segment your VIP members, Ghost is the new BFF of every membership coach.

    Just when you thought Ghost couldn’t get any cooler.

    Member management features - Ghost

    Source: Ghost

    Pricing: 14-day free trial, with plans going up from $9/month when billed annually.

    Blogging Platforms Offer Different Levels of Customisation

    It’d be unfair of me to pick a winner from this list.

    All blogging platforms have their strengths and weaknesses. Where they lack in one area, they make up for another. So, what makes a great blogging platform? It meets your needs and helps you reach your blogging goals as quickly as possible.

    Here’s a quick recap of what we’ve covered:

    • WordPress is ideal for SEO and advanced customisation. It’s the only blogging platform in this list with a wide range of plugins (over 50,000!). Whether you want to back up your blog or integrate a client portal, WordPress has got you covered. Just watch out for the steep learning curve.
    • Medium is best for freelance writers who don’t want to get bogged down by HTML, custom CSS, and third-party themes. Its partner program allows you to earn money based on reader’s engagement.
    • LinkedIn is for B2B professionals looking to amp up their prospecting game. Its tagging feature helps with content distribution. 
    • Squarespace is best for users who want to get their website off the ground within minutes. The gorgeous, flawless templates make it a perfect fit for creatives like artists, designers, and hobby bloggers.
    • Wix is a no-brainer for beginner bloggers. Wix ADI, an artificial intelligence tool, helps you whip up a website without using any coding skills.
    • Ghost is perfect for membership coaches. If you want to set up an online community with zero hassle, this is it. Ghost also offers numerous features (e.g., email newsletters, subscriptions) in one place. Best of all, it takes 0% of your sales.

    Phew, that’s a lot of information to process. I hope this guide’s helped you determine which is the best blogging platform for your needs.