How To Make Money Blogging

How To Make Money Blogging

We are going to be using our blog as A marketing tactic to grow our list and audience size. This allows us to create a following and platform for which we can then promote offers and services to said audience.

Most online businesses work like this

1 Visitor ready to buy

2 Visitor reads your blog clicks your link buys thing

3 Completes purchase

4 Not much else happens

5 The customer fades away into the background

This Business Model is broken

-Cannot survive without more leads

-Is doomed leads stop coming in

-Cannot maximize leads

-Leads are “private” and short term

-Your leads are super limited, rarely maximized nor ever maximized, and they do not stick around

-Not good for your blogging businesses growth

The key step missing in the above business is the email capture. You need that email so you can remarket to the audience over and over again.

Just like what Im going to do right here.

Fun fact the above method works. There is no hidden games or agenda I told you what I was doing and then did it. No usual smoke and mirrors that you dont fully know what you just signed up for.

Some Bad Examples

-Sign up now ……….

-Join my newsletter……….

-Subscribe…………

Lets Build Your Blogging Business The Right Way

This is how we should be building our business through the blog site.

If you follow these steps you will see a shift to a positive cash generating email list. Thats one way that we make money blogging.

Trust, faith, and interaction

Grow in engagement

Start to see the trajectory of success.

Just engaged audience who helps you make sweet online money. 

There are some added bonus to building a blog business:

  • I like blogging, but I do it for the edge it gives me
  • When you get enough readers (easy to do in a years time) your brand fans do your selling for you
  • Business is ALWAYS growing

The more audience and email list you have the easier this online thing becomes. Its strength in numbers and letting the compound effect take action.

  • The easier it is to get massive attention and use that attention to build trust
  • Smart Passive Income, Search Engine Journal, Marketing Profs, Book deals etc
  • You will never get random sites to just send people to a sales page, its super easy to get them to go to a blog post though
Develop a business plan click bucks

Blogs Play The Long Game

They take time to build and get the momentum that you need to be successful online. Plus Google needs time to position your blog in the right category in its index. This all takes time but if you dont add content or dont improve your site as you go the momentum does not build.

At the start it will be a little slow. Once you get that first bit of momentum you will be able to build on that with more ease. Google starts giving you a few free passes and ranks your site for keywords that people actually search for. This provides an audience, the audience fuels the email list and the email list is your money maker.

Blogging as a business is a great revenue generator:

  • EVERYONE buys, they are just rarely have the desire too. Blogs capture them and give them the desire too
  • Buyers need something special to hit PEAK zero resistance buying state
  • Blogs make your business attractive beyond what your selling, and then create interest in what your selling 
  • They just plain work if done right

Build A Business Looking at 1-3 Years Ahead

One of the mistakes I see with students here is that the mindset is to build my blog for what I need today right now. This is wrong and Ill tell you why, I want you to think of your business in 1 to 3 years time and what that looks like for you.

The reality is you wont see much momentum for 6 months unless you haul ass and work relentlessly. This business should be a lifestyle business and not a working 16 hours on my blog type business.

Why I look at the 1-3 year plan:

  • Planting the base of what will be a huge SEO success
  • This is not blogging coaching (aka utter bullshit), it is coaching on how to leverage as many tools as possible for epic SEO success
  • Start from simple practices

This also paves the way for my niche selection and blog category.

  • Making SEO Services? Aim to make a blog for SEO’s, goal is high traffic and mass relevance
  • Aiming to sell to a certain niche? Make a blog with free training and information in that niche, goal is less traffic, but higher relevance
  • My 2 cents, make a hybrid so you can market to both kinds of people
Build an empire with affiliate marketing

How To Setup Your Blog

You will need a couple of things to start the blog. You will also need to have a vision in mind of what you will build and I mean the structure, the theme colours, logo and then the tone of the content and images.

My barebones goals with the ClickBucks blog is:

  • #1 Goal is to help people grow businesses online
  • Get people to subscribe to my email list
  • Build something thats fun to work on and a creative outlet
  • Create content that evokes thought and tackles peoples problems
  • Avoid the slimey lambo mansion marketer type look and feel at all costs

I think Ive done this with the time I allocate to this project and everyone reading this right now is like “yea dude we love this blog”. Thanks guys you rock.

To start your blog you will need the following Items:

The short list is above and each point could create its own novel so I made a quick start guide to starting a blog here.

Now your blog needs at least 3 main atrractions that will be where you focus your efforts and send people to. These could be a newsletter, a feature article or learning pages that have offers and deals.

Other Types can include:

-Case Studies of a particular thing you did or are doing

-If writing about web design, focus on the exact codebase, design principles, or anything you used to get web design success, give it all away freely

-If writing about a niche focus on simply teaching what web design for clients is and laying out all the benefits

-Want to aim for about 3 posts laying out step processes to helping your target audience

-The 10 reasons why most businesses fail, cut their income in half, etc because they miss online marketing

-The essential of do it yourself web design guide

-Do it yourself guide to setting up your own web design client hosting platform

These feature points are where you will focus your efforts. You will need to have lead capture on these pages and some form of monetized widgets or cals to action. This is how we start getting you paid.

The home page needs to have something that stops people scrolling and makes them read it. Your elevator pitch on a page.

-The most important thing when you start out

-Create an essential thing they need to continue learning, have a pop up opt in, have opts in on top right corner of site and at the end of posts. Links inside posts

-After opt in, video (or text) explaining how they are getting it, what it is, and what to expect

-Get even more if they like your brand

-(Big secret to how to build websites in 3 days or something like that)

 

Join People Who Are On The Same Journey

My list has reached 10k readers and I have seen several readers go on to create very successful businesses online. It all starts somewhere and this could be your somewhere. My emails are short, sweet and to the point and I’d like you to join me on my journey online.

Best Sources For Free Traffic

We need traffic to at least test our blog conversion. This is a great way to know if we are onto something amazing that will change the world or we just built a steaming ple of monkey crap.

The test traffic can be very insightful. We can learn about the visitors and their actions. 

You should have installed Google Analytics on your website to monitor user behaviour. There are plenty of guides on how to do that try google for a guide how to set it up.

Best Free Traffic Sources For Testing Blogs:

-Forums (Specifically for web designers)

-Niche forums

-Niche industry publications (super easy to do)

-Warrior forum buy/sell boards (more on this later)

-Niche fan pages (super sneaky) Large groups

The niche fan pages is a sneaky way to get traffic it works even better if you own the page(s). Think about that for a minute, should you invest time buildingniche relevant fan pages to attempt to control your traffic sources or is it easier to just pay the page owners for some publicity? thats a time vs reward questions for you to answer.

Once you have tested the traffic and understand that things need to change or things worked better than expected you can move to real traffic.

First:

Did you get any engagement with the test traffic?

Yes – move on to next paragraph.

No – look at the design of the blog, look at the structure or look at the content something needs to change for better engagement. Read the blog here for tips on creating better messaging, optimising conversions and building sick websites.

“When you pass the free traffic test you get to play with some real targeted traffic and build the blog. As you build the audience numbers the really cool stuff starts happening. People will email you for advice or sponsorship or feature publications. This is when you can start to actually see the impact that your blog has on people. I really enjoy building businesses that impact people, it provides such a positive feeling”.

Shenzu

Getting Your Blog Feature/Guest Posting

 

-Huge way to build authority

 

-99% of the time done wrong

 

-General media the way to go at first

There are specific ways to do this that get solid results. 

-Pay attention to what is hot in SEO and then just offer to right about it

 

-Pitch stories, not your blog, case studies, how you made money, etc etc

 

-Mail every few days (most of the time it is missed)

 

-Look at what someone wrote about and offer extra insight OR the offer for a follow up posts

Example outreach script for guest posts:

(If you can put in a subject : Did You Miss This, (First  Name), FWD: SEO Writer ETC

 

Hey _______

I happen to be an expert on X (Author, head of X niche, authority in this)

I noticed your readers on this post (link to post) were very interested

in  x, y, and z

and could possibly give you some high quality information.

Here are some writing samples/work samples below 

Looking to hear back from you!

Emails: What to send to your subscribers?

The first email is crucial to determine the relationship status of you and your list. If you oversell they unsubscribe, if you overdeliver you look desperate. There must be a middle ground.

Also this is quite important.

If your blog site is serious you must carry that across into your emails. You cant have a serious blog but then be sending gifs and emojis in your emails it doesnt relate to the audience. If you are in a fun niche yes send gifs memes and emojis.

The first email you send should connect the email with where the person gave their email info, for what and what is this email about, then once covered who are you or save that to the 2nd email.

A typical email after a subscribe will look like this.

-Here’s your stuff + just to let you know I will be sending you a bunch of free ways to improve your business

-Subject : (Name) Case Studies Shows How We Did This Wild Thing

-Link to blog – Using like lockers within posts

-The download is here 

-Thank you subscriber email

Thats all I have for you here Ill come back and update this post with better details for you and some more scripts to fully build out the blog site, the PR pitches and the overall blog content planning.

Its been fun I really enjoy writing about building businesses so if you have a specific niche category or style of blog you wnat to see me write about email me at [email protected] and Ill write it up for you. Thanks for reading. Peace!

How To Make Money Blogging

How To Make Money Blogging

We are going to be using our blog as A marketing tactic to grow our list and audience size. This allows us to create a following and platform for which we can then promote offers and services to said audience. Most online businesses work like this 1 Visitor ready to...

read more
How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer? Really its quite easy you build up a website that you intend to use for the hub of the promotion and then apply to the affiliate networks that you wish to join. There will be some requirements on your side for each network byt...

read more
Go High Level Marketing Software Changing The Game

Go High Level Marketing Software Changing The Game

  How Go HighLevel Got My Attention I first came across the company known as Go HighLevel when I was looking at moving away from Salesforce back in early 2019. My focus task at hand was to be reviewing and creating a matrix of potential CRMs to replace Salesforce...

read more
How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer?

Really its quite easy you build up a website that you intend to use for the hub of the promotion and then apply to the affiliate networks that you wish to join. There will be some requirements on your side for each network byt that depends on your selection.

I would highly suggest having everything in order before joining a network. This means your bank that you intend to use for payments, your tax documents and business names and any LLC PTY type business setup documentation. I also suggest having at the very least a 5 page website setup with something about you your business or the niche that you are targeting.

This all helps the networks make a choice thats going to help them sell more. Be their best choice when applying. Do not half ass your application. This type of job can change your life and if you want to half ass around and not put in your best then you may struggle before the race begins.

amazon affiliates dissappointed at commission reduction

What qualifies you to be an Amazon affiliate?

You will need to be approved within the Amazon affiliate program called Amazon associates. They have some basic terms and conditions and you really should pay attention to the do’s and dont’s as Amazon is one of the most anal about the terms of service for the program and sadly they hold all the cards if you step out of line just once expect them to come down on you hard.

🔗 Does Amazon associates pay you for click to purchase?

Yes they do as long as the affiliate link was displayed within their terms of service for the associates program.

If your click to purchase referral is all good under the TOS then yes you get that sweet commission for the referral. The idea is to provide as much hype about the thing you promote that the reader clicks over and purchases the product.

Amazon does a really good job at converting visitors to customers. So as long as you can attract a large amount of visitors you will naturally start to make some clikc to purchases. You should work on creating solid page copy to really sell and hype up the product.

 

🔗 Can You Post Amazon Affiliate Links On Facebook?

No you can not. Facebook has started blocking most affiliate links and parameters.

You are best off creating what is called a bridge page or a squeeze page that collects the email address, provides a little overview and then sends people to the affiliate link.

🔗 Can you buy through your own Amazon afiliate link?

No you can not. You can buy through family members or friends links if you want to help them out. 

Amazon is super strict with the whole terms of service thing they really crack down on it.

🔗 How many affiliate programs should you join?

I would suggest a handful like 10 or so and in my opinion avoid Amazon or dont make Amazon your main source of affiliate revenue. They are too unprpedictable and have in the past made wild changes to the associates program and cut the payouts down again and again.

 

Build an empire with affiliate marketing

How do I start affiliate marketing as a beginner?

 

🌐 What is the best affiliate network for a beginner?

The best networks for beginners are the bigger ones. They wont be as strict with minimum requirements as the smaller more niched out networks.

My picks are beginners

  • CJ (Commission Junction)
  • Share A Sale
  • eBay affiliates
  • Amazon Associates (its easy to join)

These are the better networks to start on and then look at moving to more niche networks when you have some runs on the board. If you know someone who will vouch for you that is already making decent sales for a network the affiliate manager may be a little more relaxed on your application if you have any buddies who are in teh business.

I started out and had not very many people in my circle but the guy who got me into affiliate marketing is Jeff Lenney a very successful power affiliate.

 

🚧 How do I start affiliate marketing without a website?

If you do not have a website and plan to build one you will need to be clear about that in your applications to the networks.

You may be ok if you have a following on a social media platform like YouTube or Instagram Tik Tok etc. This will depend on each networks terms of service for websites verse social media.

But I highly recommend getting yourself a website. You need to capture the email addresses to send the backend promotions and its one of the ways that you can rank web pages for free and get even more commissions.

Get the A to Z of building an affiliate website right here.

💵 How do I get paid from affiliate links?

The process involves you have a unique ID tracking link of the product that you are promoting. This is your uinique ID that identifies all of your referral traffic.

Here is an example affiliate link:

https://www.gohighlevel.com/main-page?fp_ref=shane40

Here is anexample of a masked affiliate link:

https://bit.ly/leadgenCRM

As people click through your affiliate link they get tagged with an identifer that tells the network or merchant that you sent that visitor. The analytics then assist the network and merchant if that visitor you sent actually purchases.

Then your unique ID is tagged as making a successful referral and you are then assigned the commission for the sale. Most networks and merchants do not release the fund right then and there and they often have a holding cycle of 7 days, 14 days, 30 days or a money threshold like pay me when I make $100 in commissions.

 

Affiliate marketeing is not to complicated but for newbies it just means getting familiar with the technology involved. You can always fast track that and subscribe to my newsletter and ping me for help and guidance when you get stuck. I love business, creating wealth and helping people make their first online buck. 

Thanks for reading and I hope you take action and make something happen. Peace!

How To Make Money Blogging

How To Make Money Blogging

We are going to be using our blog as A marketing tactic to grow our list and audience size. This allows us to create a following and platform for which we can then promote offers and services to said audience. Most online businesses work like this 1 Visitor ready to...

read more
How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer? Really its quite easy you build up a website that you intend to use for the hub of the promotion and then apply to the affiliate networks that you wish to join. There will be some requirements on your side for each network byt...

read more
Go High Level Marketing Software Changing The Game

Go High Level Marketing Software Changing The Game

  How Go HighLevel Got My Attention I first came across the company known as Go HighLevel when I was looking at moving away from Salesforce back in early 2019. My focus task at hand was to be reviewing and creating a matrix of potential CRMs to replace Salesforce...

read more
Go High Level Marketing Software Changing The Game

Go High Level Marketing Software Changing The Game

go high level crm saas

 

How Go HighLevel Got My Attention

I first came across the company known as Go HighLevel when I was looking at moving away from Salesforce back in early 2019. My focus task at hand was to be reviewing and creating a matrix of potential CRMs to replace Salesforce but I was only a quarter of the way through my task when I stumbled across GHL (Go HighLevel).

 My frustration was fumbling through 6 different softwares, trying to reconcile leads and connect integrations and zaps between softwares it was quite a clunky mess. I move fast and cover a lot of ground, when I need to use multiple software the term fast doesnt make sense. Using Ontraport was a painful experience for such a popular name brand in CRM software it was a clunky dinosaur in my opinion. 

The moment I picked up GHL I was impressed by the sheer ease of use and vast feature set that allowed me to do everything software like ClickFunnels and Ontraport did but for less of an expense and all in one.

 

Why You Should At Least Consider This SaaS Product

The features are a plenty and they cover so much ground you can cancel a lot of now redundent softwares. Thanks to Go High Level you can run a all in one marketing software that just gets sales. A lot of care and thought has gone into this software to make it a full funnel marketing platform.

Some Key Highlights:

  • Builds landing pages & websites
  • Builds connected integrated sales funnels
  • Email marketing at your finger tips
  • SMS two way messaging built in
  • Paid ad campaign reporting 
  • Local SEO reporting and linkbuilding options
  • Lead capture forms & quizzes
  • Intelligent tagging and triggers
  • Inbuilt automation to the likes of Zapier
  • CRM lead pipeline  board
  • Sales Funnel visulisation dashboard
  • Sub accounts for franchises or agencies

There are possibly another 40 features I could rattle off to impress you but these are the main ones that grabbed my attention. Having all this on one easy to use platform is nuts. An entire business can be managed from this software with ease and another win is that you can manage teams in here as well. I love this feature and how granular the controls are for permissions of access. 

 

Banner Best Funnel Builder deals

What Does Go HighLevel Cost?

The interesting thing about GHL that many competitors can not hold a candle in comparison is the limitations. For the price of subscription a lot of competitors put limits on plans, where Go High Level shines is the lack of limits placed on subscribers.

Monthly $99.00 USD or $297.00 USD

 

What Subscription Plans Does High Level Offer?

There are several plans available for subscribers to Go High Level.

Light Plan for $99.00 USD per month.

Full Plan for $297.00 USD per month.

Software SaaS Plan for $497.00 USD per month.

There are also some community marketplace subscriptions available as well that make the software even more powerful as if it was not the number 1 software already.

 

 

 How Go High Level Compares To The Other Tools

GHL pricing sheet

clickfunnels sales checkout

How Does The Price of Go HighLevel Compare To ClickFunnels?

To be fair ClickFunnels and GHL are on par with each other in terms of pricing per plan. The smaller plans for each are $99.00 USD per month with the next step up plan being a $297.00 USD per month subscription.

The difference comes in limitations. ClickFunnels limits custom domains and email, SMS features but Go High Level does not limit these.

 

How Does The Price of Go HighLevel Compare To Active Campaign?

The price of GHL compares quite well when you weigh up the limits that Active Campaign enforces on its plans. The more list size you have the more you pay and thats fair but Go High Level has said it does not matter how many list size you have its an unlimited number within all plans.

Active  Campaign hasnt budged on the limits. The only innovation on their behalf is they have finally released landing pages as a feature as of December 2020.

 

How Does The Price of Go HighLevel Compare To Ontraport?

I wont even bother comparing the two platforms. My experience with Ontraport is that its an elephant in the CRM jungle. I say elephant because I found it big, chunky also clunky and slow moving. Yes it has some powerful features but while you wait for them to load in just about any other software you could of done 2 to 3 more things while waiting for Ontraport to load.

Ive moved away from Ontraport and to be fair they were the main reason that I went all in on Go HighLevel. I was using Ontraport at the agency and it was a huge headache for all people involved.

After some testing with GHL I put the product pitch to my CEO who was all in and we started migrating away from Ontraport. We now get more done in less time with more options at a fraction of the price.

How Does The Price of Go HighLevel Compare To HubSpot?

You will be pleasantly suprised that Go HighLevel is more customer friendly on price points than HubSpot and it provides far more features. Funny that a smaller lesser known software like Go HighLevel can take the competition right to the big boys like HubSpot and do what they do just as well but put the customer at the forefront of their product.

 

The List of Softwares To Cancel If You Use Go HighLevel

with GHL you can stop these softwares

Go High Level Is Built For Lead Generation

 

The defining function of GHL is that it was built by lead generation marketers for business to master their own lead generation campaigns. With all the bells and whistles that it has the primary function is to make driving leads to an appointment form or calendar super simple.

The scheduling system is quite robust but retain ssimplicity for all levels of expereince to implement the form and calendar. Using a tried and tested process that looks like this:

  1. Traffic campaign
  2. Landing page
  3. Lead form
  4. Calendar schedule booking system
  5. Email follow up system to remind people to show up
  6. Followup emails post attending the appointment

Not rocket science but the number one growth factor for lead generation is this exact step by step approach. What I found really interesting is that the guys behind Go High Level Shaun Clark & Chase Buckner had a lead generation marketing agency and became frustrated with the CRMs and funnel builders on the market. This led them to develop their own platform that was purpose built to help people do lead generation better.

The most successful business are spawned from people who built the new company product or software to solve their own problems. This means that Go High Level was built to fill the gaps that the bigger softwares had. I really like the story behind GHL and from all my dealings with the company owners these are people who care about the future of this software and the community. A really refreshing sign. 

appointment setting and calendar

My Key Takeaway

This software is best for anyone who drives paid traffic, runs an appointment setting business or provides marketing services for clients. The ability to do everything in one platform is what most marketers dream of.

Saying that yes it is designed for marketers by marketers but that doesnt mean business owners can not make the most of this. For any business owner who depends on appointments and providing services this is the software that will grow your online business and referrals again and again.

I am still tinkering with the best way to use this for ecommerce businesses but no doubt it will be just as useful for a store as a service provider.

For the price you pay this is hands down a over delivery by the creators. I dont think its the peak either as new features are being developed and the community as it grows so does the integrations and endless feature set.

Im very happy with the software, the development team behind it and the future roadmap of where they want to take Go High level as an organisation. My final words are if you are serious about growing your online business give GHL a try at the very least and see if you can pay for one subscription software to do it all. Thanks for reading I value your feedback.

 

“The CRM and sales funnel industry is vast and very competitive. For a small lesser known software to gather as much momentum and positivity as Go High Level has means something special is being created here. I really went all in on this software moving everything over to GHL and Ive saved time, money and team resources because of how simple they make it. Thanks Shaun & Chase you guys have some real solid SaaS at High Level.”

ShenZu

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer? Really its quite easy you build up a website that you intend to use for the hub of the promotion and then apply to the affiliate networks that you wish to join. There will be some requirements on your side for each network byt...

read more
Go High Level Marketing Software Changing The Game

Go High Level Marketing Software Changing The Game

  How Go HighLevel Got My Attention I first came across the company known as Go HighLevel when I was looking at moving away from Salesforce back in early 2019. My focus task at hand was to be reviewing and creating a matrix of potential CRMs to replace Salesforce...

read more
How To Make Money Blogging

How To Make Money Blogging

We are going to be using our blog as A marketing tactic to grow our list and audience size. This allows us to create a following and platform for which we can then promote offers and services to said audience. Most online businesses work like this 1 Visitor ready to...

read more
How To Start An Ecommerce Business

How To Start An Ecommerce Business

I have been consulting this guy who on the surface has it all planned out, he wanted to get my help in expanding his offline store into an online store and then building more sub niche stores to create a self refferring eco system. Great plan when its working.

My call started with so lets check in on where we are at , what is the status of your store and how much more do we have to do before you can launch. He gave me a very soft reply that he had not even started and was actually thinking of calling it off because it seemed like a lot of hard work.

ezgif.com-gif-maker

Bruh! You are basically sitting on a goldmine of opportunity and wnat to turn it down to go play xbox out the back of your store and expect people to just find you naturally with no work put in? yes he said. 

My motivator for this post was that damn guy. His lack of motivation was really flattening for my spirits and general enthusiasm for him. He had the plan, the investment money, the know how but not the drive.

His loss is your gain.

I am hoping at least one of you reading this can follow the walkthrough and find success. It is not at all as hard as it sounds, but it does take work to build an actual ecommerce store.

This is not some rinky dink dropship store this is the foundations of a eccommerce brand. You need to build the store first to grow a brand. When the brand comes along you will see the big returns.

Ecommerce is in my veins I love it and while its a challenge at times its one of the easiest ways to make money. Ive made a lot and given a lot with ecom. Today Ill show you how to build a ecommerce store that you can grow into a brand.

The 6 key things

  1. Understanding Finances
  2. Understanding the market, competition and optimisations
  3. Understanding Business Operations
  4. Understanding Where & What to sell
  5. Understanding the Sales Cycle
  6. Understanding Expansion

My stores have been my biggest failures and some of my biggest successes. The flipping of a couple of these stores that were well into the brand phase has set me up for life.

If you do not know where to start your ecommerce store I will help you. I want to make it super clear and actionable for those playing at home.

The sales cycle in a nutshell

  • You have the products and solutions to peoples problems.
  • The customers has a problem and needs a product to solve that problem. Desire is also a big problem to have and so is FOMO fear of missing out. Thanks to Instagram and all the filters FOMO makes me a lot of sales.
  • The search intent that connects buyers with sellers. 
  • The connection of buyer with your product and that understanding of if your product can solve their problem. Very powerful when you get this right.
  • Repeatable business and optimising sales and conversions.

I can not make it any easier to follow. If you get a couple of these steps right your sales will grow, if you get them all right you start to build a brand.

The feeling when you get new sales notifications on your phone is almost undescribable. But when the novelty wears off and it starts to drain your battery, so much so you start getting a second phone just for sales and store servicing it can loose some of the magic.

Do not get stale, stay hungry for success and push forward.

Winning at Ecommerce

Understanding The Sales Cycle

The most important part of ecommerce is the sales cycle. This is how you make your money and how you build the business. A lot of big brands use outdated tactics, or dont give enough attention to their entire inventory. This is your opportunity as a lean start up you can target the opportunity and build towards taking on bigger product markets.

People want to buy from trusted brands, people want to buy where other people are buying and they want to know they are buying quality products. Customers are smarter today they check reviews, they research the brand or the store, they look deeply into the product before they purchase.

To beat competitors you must know your audience.

Those silly notifications that pop up on stores the moment you visit it showing you recent sales do not work. They used to work and show people buying ABC product just now! and 1 mile from where you are. This tactic is cheesy, overused and complete bogus. 

Read these points below, write them down and heck even use them in your business. They work, they have made a lot of moiney and grown some crazy big brands.

This is the sales cycle simplified.

Problem and Solution Matching

You have the products and solutions to peoples problems. Every customer has a problem that they want to solve. Every customer was looking for the cure, the bandaid fix, the cheaper version of x, the best thing and they found you.

Every product you stock or promote should answer a problem. If you struggle to find a problem that the product solves dont promote it dont stock it. Replace that product with another more useful product.

Connect the gap between the problem and the solution. This is where millions of dollers are made every second of every day.

Solving Your Audiences Problems

The customers has a problem and needs a product to solve that problem. Desire is also a big problem to have and so is FOMO fear of missing out. Thanks to Instagram and all the filters FOMO makes me a lot of sales.

We are all on our phones looking at Insta and other people, and analysing everything about them. We look at what they are doing, what they are wearing, what brands, where they are and what they eat and drink. We are really weird like that if you think about it.

curry under armour shoes

My example:

I have 29 pairs of shoes. 17 of them are sneakers. 4 of them are in excellent condition and what I consider to be my “fancy” shoes. Now taking all this onboard, I will go to Instagram and check out the basketball players I follow in the NBA. if one of those guys has a sick looking shoe on Ill be on Google searching for it in seconds.

Ill research the size options.

Ill check out the price and colour options.

Ill be looking at the shipping cost and estimated delivery.

ThenI go on a rabbit hole of research to get more info and decide if I want this shoe. Ultimately I do but I want to be sure. These size 16 sneakers take up more space than you might think.

Thats a problem and solution example of me wanting something because it looks a certain way on a player I admire. I have to have it. You need this happening in your stores marketing.

Connect The Search Intent

The search intent that connects the buyer with the seller. The search can happen anywhere, Google, Bing, Pinterest, Facebook, Instagram or even YouTube. 

My question to you is are you there on those channels when they need you? You should be. It might cost you some time to do it organically and it will cost you ad spend if you start running paid advertising but you need to be on these channels where the buyer is.

Blogging, Q&A sites and of course social media and search engines. Its the backbone of the sales cycle without buyers you wont be making sales. Be where they are and be saying all the right things.

Starting a store? start here learn how to build a store from A to Z.

Guides for Ecommerce stores.

 

Messaging Clearly Wins Sales

The connection of buyer with your product and that understanding of if your product can solve their problem. Very powerful when you get this right.

When you communicate effective problem solving messaging you will have the reader in your hands. Ready to buy they just need to know the price. This powerful connection to the story or the problem solving benefits list is what will drive sales. 

Cluttered messaging fails, clear short sharp messaging works wonders. The exception is story telling and on what platform you are using it to promote products. 

Keep the sales messaging simple, clear and speaking to the audience its meant for.

Repeating Sales Success

Repeatable business and optimising sales and conversions. When you start seeing traction from all these points combined you should be thinming how to do it for every product in your store. 

You may also start to think about a second or third store. This is where the repeatable business model comes in handy. You want to cut down the learning curve and testing phases by using what you know already works.

Document your processes. Create guides, templates and systems for your team.

Speaking of team build the team you want to work with and who you hired because they inspired you. Dont settle for average demand something more and inspire your people to react to your brands values. This is one really powerful growth element is the people behind the brand.

Now you have the winning formula you just need to find and build an audience. When you do build the audience put some focus on email marketing, list building and controlling your traffic sources.

“Making your first sale of your very first product is a magical feeling. You get the butterflies in your stomach and a tingle in the back of your throat confirming that you are doing it. You know what to do and you are a success. Until you see the sale amount and its like $9.20. For me that was a huge motivator to go hammer & tong on my sales process, the product copy and my pricing strategies to get consistent sales and of a much higher revenue target than $9. Anyone can do this, if you follow a plan.”

Shenzu

Add Value Make More Sales

One method I used when I was stuck for some products was adding sweeteners and deals. When I started doing this I didnt know it was called bundles, upselling and all that jazz. I wanted to make it more attractive for my customers to pay for products on my store. 

I would do buy 2 get 1 free promotions, buy 2 get 25% off next purchase and promotions where if you spent over $100 you got a extra mystery gift. These all worked really well. It was hard to keep track of all the deals and promotions until I simplified it.

The value add should be used on the bigger priced items only. I use it mainly on any product over $100 and it still works. The numbers are different and the offer is a little different but the concept works,

Knock yourself out with coupons and spinner wheels and what ever the cool kids are using today for this tactic. 

Power up your value add promotion with a tailored email campaign for abandon carts and then have one for new customers and the email newsletter (or what ever you use). This will be another revenue source.

I like a 2-3 email sequence for abandon carts. This reminds them we have the product, they can have a perk of some sort. The aim is to bring those slippery visitors back to your store. If you have to give away discounts and coupons then you can but know your margins.

My top picks for email marketing software to make this really easy for you.

Newsletters should be always on. What I mean by that is that you should be scheduling in a monthly newsletter. This is one very easy way to get people engaged with new products, ne wpromotions and coming back to your website.

Always on means this activity is always running. The abandon cart email sequence should be short 2 or 3 emails with an end date. This is the difference between a campaign and an always on activity.

New customer email welcome series. I like these because you can set the tone and expectations with the customer. You may be suprised but some customers expect a welcome series to learn more about the brand. If you win them over in this series you have just earned a loyal supporter.

My Example:

If you visit mens underwear brand Step 1 they do this so well I now own 30 pairs of Step 1 jocks. This is a great product doing something different. They use humor and the solid product quality to win over customers.

One word of advice is to not spam the crap out of your list. If you want to see this in action visit Anthony Morrison he is a Shopify guru and he will email you into submission. I emailed his team to ask if there was a reason behind the super active and aggressive email and they said yes. We email until we get the result we want. 

WOW! This is the wrong way to email your business promotions. This guy is a huge earning ecom guy I expected better from him but hey man do what works for you. 

 

stressed by no conversions

I wouldnt want to communicate more than once a week with my list. This allows me to stay relevant while keeping some breathing room between emails. I also want to have great content in my emails and that takes time to build out as you learn your audience.

You should consider the content you want to use in your emails. Will you go product and collection  focused meaning a very transactional focus. Or will you go down the informational and value add road where you engage, delight and entertain your audience with tips, guides, tactics and deals.

The mix is up to you. if you know your audience you will get results. This is a test and invest step where you learn how aggressive to be or how much value to add before the reader converts into a sale.

Track your emails, track all links you have in your email with UTM’s on the links so you can see the results of engagement.

Email marketing software guide that shows you the best tools, tactics and how to get more from emails.

brad pitt money ball money works

Understanding Business Operations

Lets not sugar coat this. Running any kind of business is hard work. You will have product issues, website problems, compliance with Google or manufacturers and then we havent even touched on selling or customers and building a team. It takes a lot of time, money, paitence and resources

At every step of the journey you will face new challenges. When you win at something and just settle in feeling really happy with how everything is going BAM! another business challenge hits you in the face. Especially as you get started, if this is your first business you will encounter a number of hurdles your business will need to jump over to suceed.

 

Running A Business is Hard Work

Stay focused and commit to the plan.

Many people shy away from starting an online store because of the initial start-up costs. But imagine if someone offered to pay your up-front inventory costs on thousands of items and manage all your shipping and fulfillment operations for you. It’d be much easier to get started, and you could run your business from anywhere in the world. Sound too good to be true? in most cases yes it is a fairy tale, but it does happen if you know where to find the investors.

This brings me to should you have a business partner? Maybe. This will be an answer that you should consider if it is your first business or you know that finances is your weakness. I have several JV partners where we have complimentary skillsets. This works for me and them and we are successful because we have experience, resources and processes in lace.

Systems and Process management

I dont build a business unless Ive mapped out the plan. I want to know what the first 12 months will look like and how much will be required to get traction.

Using a project manager tool helps me map out the roadmap at a high level and then the granular month by month to do list of tasks. If the calculations have been done, the forecasting is complete and I can weigh up time vs reward and see clearly the way forward then I am all in.

As I do something in the business I document it, record the steps and build a database or wiki of processes and SOP’s. I need my team to be able to do these steps at scale as we grow. My CEO hat tells me I will not be processing sales orders in 10 months time, so I build the task guide and process manual for this task. 

If you have this mindset you wont encounter as many issues as you grow the business. It will take a little more time to do the tasks but you will be in great shape when you hire and when you start growing. The aim here is to keep you as the business owner out of the weeds and sitting at the chess table moving the peices on the board.

Learn Ecommerce Business.

somehow i manage by michael scott

Somehow I Manage (By Michael Scott)

One thing I do that helps me split my focuses on the business and know where to be at what time is a bucket list. Before I built a framework to manage my time I would get stuck on low value low impact tasks becuase it had to done. When you know the big picture as show here you understand where to spend time. Lets look at the list.

Here is how I break down an Ecommerce Business:

  1. Research
  2. Planning
  3. Building
  4. Soft Launch Quality Review
  5. Go Live Launch
  6. Sales & Marketing
  7. Assessment and Optimise
  8. Research Phase 2
  9. Expansion

From our list above where would I as business owner spend my time assuming I had myself and a assistant working on the store. I would focus on the buckets highlighted in red. The rest can be done by the assistant or a specialist freelancer or contractor.

If Im working with a 2 person team I only want the high value and high impact buckets in red. We should as a business be able to brief out the low impact work to someone who is much better at doing that thing.

Each bucket here can have up to 10-20 sub buckets to create the bigger bucket. Like a book using headings and sub headings the buckets are jam packed with to do lists, tools and technology as well as people within teh business needing tasks to move the business forward.

This can take you from forever planning and researching to we are live and just made our first sale. 

Most Common Question When Starting Off With Ecommerce 

How much does it cost to start an ecommerce business?

Resources and equipment needed for an eCommerce startup

As a bare minimum, you will need a domain $10, Hosting $10 or a Shopify plan at $29 monthly and then the website store that you will use to sell from. If you can build it then you might get away with costs as low as $800 but if you are not a coder then you may be up for anywhere from $5,000 to $10,000 for starter store builds.

Then you need to factor in inventory, advertising, apps if using Shopify and any other knick knacks to run your store.

Is ecommerce business stress worth it?

For those who like challenge and putting in effort each week yes it can be very rewarding. For those who shy away from hard work you may want to partner up with someone or choose another business option. Ecommerce takes work.

How can I start an ecommerce store?

The first thing you should do is start here.

Then you can head over to this page for more guidance on building an ecommerce store.

Ecommerce is Easy Money

I love ecommerce because you can make money very quickly. You can build a brand in 12-24 months that has stable consistent sales. The work is tough its not easy because ecommerce requires some involvement so for our affiliate and dropship readers this is nothing like what you are doing.

I say its easy because I pay attention, I push the pedal to the metal and try new things. You can see some store results from just one store in month 18 pulling in some amazing results.

My aim early on is to get approval from as many big brands as spossible to have them listed and advertised on my store. I can piggy back on their brand name and bring in traffic, much easier than not having the big name brand.

You must set up the collection pages so that your highest revenue generating products are first and your most popular products are on the 2nd line of products shown. These should all be on the same page.

This is simple sales techniques. You want to make it easy to make money and easy for customers to find the products they want.

Use Paid Advertising

The next thing to do is to start a paid ad camapign with either search engine or platform. Where can you run product advertising campaigns?

  • Google shopping ads
  • Microsoft Bing shopping ads
  • Pinterest catalohue ads
  • Facebook cataloue ads
  • Instagram Shopping ads

The campaign will cost you money there is no avoiding it, but think big here with me and understand if something costs you $2 for a click and you got 10 clicks thats only $20 cost to you. Now 20 people landed on your website and roughly 2-4 will convert as an average. If your advertised product is $60 then we can use the model that 2 people purchased your $60 product making a combined sale of $120. Its only cost you $20 so far. Now you will prob be having a 30 or 40% margin on your products so lets go the lowest at 30% profit

Lets run a scenario:

  • You advertise a $60 product with ads
  • You are being charged $2 per click
  • You get 20 clicks = $20 expense
  • You now have 20 people on your website
  • You can expect 2 to 4 people to convert on average. lets say 3 people converted = $180 in sales
  • You now have $180 sales from a $20 ad spend thats a win
  • You just earned some positive ROAS return on ad spend

Thats your front end costs and revenue. Now lets look a the backend finances and what the end of day total is.

  • You made $180 from your sales
  • You should have 30-40% profit margin per product. We will use 30% for this
  • Your expense to buy the products is $126
  • Your profit is $54
  • You now have positive ROAS on the back end as well

If you know that you know that you can put more ads out and make more on the backend. The front end sale matters but not as much as the backend where you make that clean profit.

What you do next after you have the numbers is to use the compounding effect. The more ad campaigns you have the better as long as your finances permit. Then you run ads for your higher profit margin products. This is the starting point. Then you add more products as you have the finances in place. The ad cost may fluctuate and you will need to pay attention or hire a marketer to help you keep this running like a well oiled machine.

Paying for customers is fine and it works. In some niches this is a must to pay to play.

You Must Do Free Organic SEO

I say this because nothing beats free traffic and free conversions. Instead of paying Google and Facebook for customers with SEO you just do it yourself or hire an SEO Specialist to help set this up. 

SEO is an ongoing activity. This helps push your product and collection pages higher in the search engines. Really really powerful for growing an online store. The competition is less competitive and you can get results in 3-9 months. When I say results I mean really highly visible pages in Google search where people can search and see your website. 

Im keeping this one super simple but I do urge everyone to invest time or resources in SEO its such a powerful marketing activity. 

 

CRO ecommerce store
CRO for ecommerce prod
Pay attention and maximise results

Understanding Where & What to sell

When Im wearing my operations hat I want to know what products will make my store money and what products are taking up primary screen space. I only want products that have sales history, when starting out that is harder to expect but I want products that have peoiple actively searching for them. There should be only products that people are interested in being promoted in my stores.

It is not uncommon for me to cycle products in and out of the store depending on the performance. I do not expect you to do this as its more manual. But at least know your product performance. This helps to know where to showcase products and what will convert vs what wastes space.

Shopify Is The Better Ecommerce Platform

Get a Free Shopify Store

The number 1 ecommewrce platform is Shopify hands down and its only going to get better. I am a WordPress man but Im moving all ecom to Shopify everything. Ithelps me simplify the selling process and it has very robust security. I want a slick platform that can grow as I grow and this describes Shopify.

Additionally, if you’re using Shopify you can access a variety of apps in the app store that will connect you directly with reputable affiliates or manufacturers saving you time.

They have free and paid plans available.

How To Find Products To Sell

How to use Google to find wholesalers. Google can also be an effective tool for finding brands to promote, but you need to keep a few things in mind.

Here are some tips you can use to find a wholesaler through google. The first thing you’ll want to do is Search Extensively. Wholesalers and manufacturers are notoriously bad at SEO and marketing, and usually aren’t going to pop up on the first page of Google for a term like “handbag wholesaler.” Instead, you’ll need to dig deep into the search results, often going through 10 or 20 pages of listings.

Additionally, you should use lots of modifiers: As you hunt for suppliers, don’t stop with a search for “wholesale” – make sure to use other terms, including

  • “distributor” 
  • “reseller” 
  • “bulk” 
  • “warehouse” 
  • “supplier”

It’s also important to note that suppliers also tend to have outdated, late ‘90s-era websites. So don’t be scared away by abysmal design and layout. While a sleek, modern site could signal a great supplier, a low-quality one doesn’t necessarily indicate a bad one.

Now, despite my glowing recommendation, this method isn’t ecommerce nirvana. Like all models, it has its challenges and downsides, which I will quickly go over now.

One – There will be loads of competition and weaker margins. It’s true. Products that can be drop shipped will spawn a lot of competition. Usually this will lead to cutthroat pricing and diminishing profit margins, making it hard to build a viable business.

Two – syncing inventory is difficult and leads to out-of-stock items. The best way to mitigate this problem is to work with multiple suppliers with overlapping product lines. It’s inherently dangerous to rely on a single supplier. Having two suppliers doubles the likelihood that an item will be in stock and available for shipment.

Understanding Finances

Make Money Money

To be successful, you typically can’t compete on price. Instead, you’ll need to offer value in a different way, usually through top-notch product education, service or selection.

You want to find those hidden gems most big stores have overlooked but you can easily sell them. The product matches your focus audience and its affordable, great quality and best of all going to make you a metric tonne of money.

You can Use AliExpress for product Research and finding Manufacturers.

Many sophisticated suppliers offer a real-time product feed, and you can use a service like eCommHub to easily sync your Shopify website with the warehouse. Eventually, you’ll sell a customer an out-of-stock item. Instead of canceling the order, offer the customer an upgraded product or discount. You might not make much – if any – money on the order, but you’ll likely build a loyal brand advocate.

Three – It’s hard to sell products that you never see, however In today’s world, it’s possible to become an expert in just about everything through information online. Selling products from manufacturers with detailed websites will allow you to become intimately familiar with a product line without ever having touched a physical item. And when you do need to answer specific question about a product, a quick call to your supplier or manufacturer will give you the answer you need. You can also buy your most popular items to get acquainted with them, and then resell them as “used” or “refurbished,” often recouping most of your investment.

Four Third party errors. Involving a third party will result in more fulfillment errors, mistakes, and logistical problems. Even the best dropshippers make occasional mistakes, and mediocre ones make a lot of them. Suppliers are fairly good about paying to remedy problems, but when they’re not, you need to be willing to spend what’s necessary to resolve the issue for your customer.

If you try to blame your supplier for a fulfillment problem, you’re going to come off as amateurish and unprofessional. Similarly, if you’re unwilling to ship out a cheap replacement part to a customer because your supplier won’t cover the cost, your reputation is going to suffer. One of the costs of drop shipping convenience is the expense of remedying logistical problems.

If you accept it as cost of doing business – and always make sure to put your customer first – it shouldn’t be a long-term issue. Is drop shipping the path to overnight ecommerce success? Of course not. As with any successful online store, you’ll need to invest over time in a quality website, marketing, and customer service. But drop shipping does provide an easy way to get started and the ability to leverage other people’s capital without having to invest thousands of your own.

build a market analysis plan and stick to it

Understanding the market, competition and optimisations

You’re looking at data, you’re looking at your pages. You have to know exactly what is going on with trends, best sellers and any promotions that you have running. You also need to have some idea on what the competition is doing and what they are running so you can compete or avoid any crossover with their promotions.

It is not just about the product. It’s about your customers, visitors behavior and spend trends, right. And when you have got some products that are selling well, you need to have the insight to feature them in a more prominent position on your website to further increase their conversion.

That’s Key Insight #1.

Key Insight #2, you need to have a content strategy ongoing all year round. This along with a solid paid advertising strategy will grow your store like it was pumping iron and taking steroids.

When my content is developing Ill be spending money on pay per click ads to get traffic to the website. This comes in from Google search ads, display banner ads, Google shopping ads, Bing ads and Pinterest advertising. 

Once Im seeing some signs of life in the content so it is ranking and attracting traffic I can cut startegically lower my paid ad spend on different platforms. I dont ever completely cut it off thats not smart but I keep a toe in the paid advertising waters just in case something happens with Google.

I spent a lot of brand awareness advertising just to pump up the hype for the store.  So many marketers discredit brand awareness campaigns, but they work and they work really well with a hot content campaign where you have new content daily.

Key Insight #3 The Optimisation Phase

My entire focus once the content and paid advertising campaigns are running and driving traffic to my stores is to focus on user expereince and sales conversions.

Just to keep it simple its two parts

  1. Optimise the customer experience
  2. Optimise every conversion element on the page

My go to is to make the search to advert click through as customer centric as possible. I lower my page load speed as much as possible so the poages load super fast. Ill remove any other advertising from my pages so its just the page with the core message and the visitor.

This is the customer experience phase 1. The next step here is the add to cart, abandon cart and shopping cart experience that all ties into the customer experience.

If I can win this I can have a repeat customer and possibly a customer that keeps coming back again and again.

Page by page CRO 

CRO conversion rate optimisation is critical to all stores doing over $500 a day in sales. To grow them to be making even more you will need to invest in conversion adjustments. This might sound a bit wanky but when you see the statistics before and after a proper CRO audit and optimisation you may have a changed opinion on the importance of this tactic.

ecommerce shipping meme

How To Run A Relevant Store

  1. Know your market
  2. Know your audience
  3. Know your competiton
  4. Know your optimisations

So, in the beginning what’s interesting is 90-somewhat percent of the sales were coming from paid. Pay-Per-Click, we were spending a ton of money, right, To get some traction. But later on, my entire focus shifts to organic growth.

All the revenue increases coming from SEO efforts get the focus for at least 4 weeks for maximum growth potential.  The surge in new sales will come in from your organic search traffic, free traffic. Well, I wouldn’t say they’re entirely free because I invest time and money creating media, creating content and reaching out for promotion of my content for them. But, only 48% comes from paid.

The paid advertising requires a constant review to make sure i am not overspending or wasting budget on extremely high CPC keywords and to make sure competitors have not screwed up the bidding on my target keywords.

I dont over bid, over spend or get eaten alive in ad position. I set up my campaigns myself and then hand over to my paid ads team member. You may not have this option to start out so try learn the basics of PPC and how to setup ad campaigns. When you master this you make sales a lot of sales. 

Inventory kills. What would kill you the most is you have way too much inventory of products that you don’t sell. Depends on what kinda products you sell, do they expire? Assuming your products don’t expire you’re gonna sit on a lot of products that don’t sell. And, you’re sitting in a lot of cash, right? So, you’ve gotta be very, very careful when it comes to inventory management.

So, to do E-commerce I believe if you have your own store, meaning you’re not selling through Amazon ’cause Amazon already has all the traffic. But let’s say you’re not selling through Amazon, you have your own E-commerce store. I believe you need to have a very good organic strategy as well as a paid strategy. And, last lesson I wanna share with you when it comes to E-commerce is, inventory kills.

Number one, when it comes to E-commerce conversion matters a lot. Conversion matters a lot. So, you should be constantly measuring your conversion rate on different pages.

Your bounce rate, meaning people hit your homepage.

Where are you seeing people exiting from your site?

Where are you losing people?

Now, one of the things that we notice when I was running an E-commerce business that we were losing a big chunk of the customers at the checkout, right? At the checkout page, we’re losing a big, so they like the product, they click the product, they add to cart by the time they get to buy, we lose a whole lot of people.

There is a lot involved just to stay competitive.

So, I was saying to myself, okay, this is not good. What could we do better? So, then the team sat and reviewed our entire process added a lot of different things.

Example:

  • We added actual testimonials during the checkout process.
  • We streamlined it and simplified the checkout process.
  • We changed the look of the collection pages
  • We made big visual changes to the products and content on those pages.

So, in the beginning, back then I didn’t know the inner workings of CRO when I started. Now I feel like a gun at it, Ive also shared this knowledge with my lead developer so we can brainstorm best converting page template designs and using the best converting elements in the right place.

My checkout was clunky it used multi step  and not everyone made it through. This hurt sales so we fixed it to a two step form hats condensed and fun to use. The output is a direct increase in cart process completion goals. BooYa!

So, conversion matters. You have to measure everything.

running an ecommerce business

Understanding Brand Expansion

Now, before I really understood how the nuts and bolts of the sales cycle worked I was a HUGE risk for my brand. I would be sitting on hundreds of thousands of dollers of product and product that was not being sold just being held.

Holding inventory I didnt need to be holding cost me more than I am willing to admit. Yes I could sell it all. At the time I didnt have the orders coming in to back the amount of inventory I had in stock.

Actually Running an Ecommerce Business

Test before you invest. My rule of thumb is to know the audience, how often they purchase, niche events that may soike sales, hot products, stale products and invest when you know the results of the test.

My advice is know your sales numbers, know your hot selling products and frequency of sales. This helps you know how to run the inventory ordering much better.

If you suck at inventory try dropshipping its much easier and less work involved. The money is not the same and its even more competitive because the barrier to entry is so low.

Consider buying smaller businesses to merge their audiences, assets and market share into one bigger brand. This works time and time again. If you plan it to perfection you will see a snowball of momentum in your revenue from online.

Review your finances weekly. Schedule at least one session where you just review the incoming revenue and outgoing expenses. Give yourself a clear picture of business financial health.

Key takeaway: Have the document or software you use to review the finances easily to access in 2 clicks or so. The harder it is to access the more forgotten it becomes speaking from personal experience.

The next item is teams. Build your team around 2 or 3 A players and then hire B players until you are at a level you need all A players on your business. This will make or break your momentum.

From teams comes processes and systems. Building a solid set of SOP’s standard operting procedures or a wiki for team members to perform processes in the business empowers many people to do the work. Then freeing up the high value on the business thinking.

It takes many hats to be the person behind the ecommerce business and it doesnt just happen overnight. Ive failed fast and learned from each mistake. At every intersection of failure record the reason why and the solution to move forward. Now you dont need to fail at that again because you have the process.

I love talking about business and ecom this has been real fun. If you like this type of content let me know and Ill focus more on some operational techniques and tactics. Hope you found this useful. Put in the work, Peace.

How To Make Money Blogging

How To Make Money Blogging

We are going to be using our blog as A marketing tactic to grow our list and audience size. This allows us to create a following and platform for which we can then promote offers and services to said audience. Most online businesses work like this 1 Visitor ready to...

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How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer? Really its quite easy you build up a website that you intend to use for the hub of the promotion and then apply to the affiliate networks that you wish to join. There will be some requirements on your side for each network byt...

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Go High Level Marketing Software Changing The Game

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  How Go HighLevel Got My Attention I first came across the company known as Go HighLevel when I was looking at moving away from Salesforce back in early 2019. My focus task at hand was to be reviewing and creating a matrix of potential CRMs to replace Salesforce...

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Blogging Guide: How To Make Money With a Blog

Blogging Guide: How To Make Money With a Blog

Blogging started as a simple hobby, but has transformed into a powerful way to capture search traffic and monetize an audience.

While many successful bloggers started years ago, it’s still possible to start a successful blog today. You just need to update your tactics.

I’m Shenzu and I launched this blog in late 2019 to prove that it’s possible. With startup growth tactics Ive got steady traffic and regular commissions coming in exceeding $2k month with around 1-2 hours work a week.

The Riches are in the Niches (So Choose Wisely)

Ultimately, launching a blog starts with planning. And that includes choosing your niche carefully, or your unique target audience to focus on.

So how do you choose a blogging niche that you can easily monetize?

You need to find a niche that is highly monetizable and has affiliate revenue potential.

One of the most common pieces of advice that pro bloggers provide is to write about your passions.

While this advice may work for a few whose passions lie in a profitable niche, it won’t work for most bloggers. They’ll start with a passion in mind, write content for years without a monetisation strategy, get burned out when the money isn’t rolling in, and quit.

That’s why you must choose your niche based on market factors, not passion

First, your blog needs affiliate revenue potential. This is a term I coined that basically means that the keywords that you target need to be monetizable with an affiliate program.

So how do you do this? First, use an SEO tool and find keywords that include the word “best” in them.

“Best” keywords are searches that people do when they’re looking for product reviews. For example, “best credit cards”, “best laptops of 2021”, and “best travel insurance” are all highly-monetizable searches.

Remember, to make money from a blog, you must treat it like the real business that it is.

And for that business to succeed, it must offer something that your target audience is willing to pay for.

To take it a step further, choose a niche that has audience revenue potential.

For example, while college students include a large subset of people, they may not be the most lucrative to target. But working professionals might be.

You need both revenue potential with high-value products AND an audience willing to put up the money. We monetize the blog with a variety of options like:

  • Affiliate offers
  • Display advertising earn per click
  • Dropship products 
  • Actual brand ecommerce products
  • Sponsorship
  • Paid placements

Think about it this way.

Instead of writing about interior design for stay-at-home moms, write about commercial design for hotel and resort managers.

1. Leverage Your Professional Experience

Once you’ve identified some great niche opportunities, narrow it down to ones where you can use leverage.

Your professional leverage will help you tremendously when starting a blogging business.

This is what gives you a unique advantage over other bloggers in your niche.

How do you discover relevant experience to leverage?

Ask yourself:

  • What valuable experience do I have academically and professionally?
  • How can I leverage the connections I have in my industry?
  • How can I leverage this experience into a profitable blog?

The answers to these questions will help you zero in on a niche that will fasttrack your path to success. For example, when you’re first starting your blog, you need to build influence (and Domain Authority) with backlinks and guest posts. If you have no leverage, it’s hard to get noticed.

But if you already have leverage in an industry, it makes it much easier to build blogging relationships and get more guest posts published.

They’ll also help you blog about topics you’re already familiar with, thereby saving you time on content creation.

It can also help you avoid burnout, which is another common problem that bloggers face.

The number one ingredient to running a successful blog is influence. And leveraging your professional experience and connections is a great way to build it faster.

make money online with laptop

Before You Start Making Money with Your Blog…

One of the biggest mistakes aspiring bloggers make is to think that blogging is the lazy person’s path to financial freedom.

It is a path to financial independence, but it requires a lot of hard work – especially in the initial stages.

Here are a few things you must get right if you’re to make money from your blog…

2. Get the Right Web Hosting, Domain Name, and CMS

While this may seem obvious, many aspiring bloggers make a business sinking mistake here. They go for the cheapest web hosting.

Web hosting is an essential element of your blogging business as it determines the reliability of your blog.

It also impacts the speed of your website. Poor web hosting can result in your blog occasionally going offline and loading slowly. Both factors can cause you to lose valuable readers.

See my blogging recommendations on what setup platforms you need.

To get the right web hosting, focus on:

  • Speed
  • Uptime
  • Customer service
  • Budget

And if you’re going to rely on a lot of media like images and video, you should also consider storage space.

Aside from choosing great web hosting, you also need to get a domain name. This is your blog’s name, as well as it’s address (URL).

Most web hosting platforms offer a free domain for a year, but after that, this should cost you roughly $10/year.

If you can’t get a domain name with your main keyword (as is the case with most keywords these days), you can always consider using your name as the domain name. This is great for coaching businesses and allows you to pivot your content if a sub-niche doesn’t work perfectly.

Third, get a reliable content management system (CMS) to publish your blog on. WordPress comes highly recommended here as it’s very flexible and 100% free. With WordPress, see my recommendations on the tools and themes you can use for blogging.

3. Create a Content Strategy

Content is the lifeblood of your blog. Get it right, and you’ll be in the right direction to make money from your blog.

But how do you ensure that your content achieves its goals of attracting visitors and converting them into subscribers and customers?

It all starts with a rock-solid content strategy, which involves (among other things):

  • Conduct keyword research. The number 1 skill you need to suceed is keyword research mastery your target audience use in their Google search queries.
  • Understand searcher intent. Understand what your audience is really looking for when they perform a search query. It’s an indicator of their pain points and, thus the problems you can help them solve. Google is looking for answers that end a user’s search journey, meaning they visit your blog and then stop going to others.
  • Semantic keywords. Make sure to use a tool like UberSuggest or SurferSEO to make sure that your blog posts have the best possible keywords and different variations that Google is looking for.
  • Create a content calendar. Create a schedule of blog posts to be published (based on your keyword research and user intent). For this, you can use a project management tool like ClickUp
  • Update posts regularly. Keep updating and adding new content to your old posts to keep them fresh and relevant.

With a solid content strategy, you’re bound to create compelling content that your audience will love.

The goal should be to create content that helps foster meaningful relationships with your audience.

Treat Your Blog Like a Startup, and Scale It Like One

Since most of my readers work full-time, to make money with a blog you need to use your time in the most meaningful ways possible. I write a lot of content early mornings or late late at night hovered over my keyboard in a dark room haha it might not be glamouros but it gets the job done.

You need to treat your blog like a startup, rather than a passion project. I hustle my butt off to get things moving at the end of the day no one else will hustle like me. I want to be the hardest worker in the room, but also the smartest worker in teh room. Outsource the low value work and focus on the high value  work for yourself and your time.

The reason many blogs fail is not from a lack of creativity or passion, but because they struggle to transition from blogger to business owner.

And here are a few areas you have to focus on as you treat your blog as a startup and scale it:

building your affiliate website

4. Have a Blog Business Plan

Like any business, start with a business plan.

This is a blueprint that will guide your decision-making, tell you what to invest your time in, and steer you on the path to monetizing your blog.

 

Blog Business PlanIt doesn’t have to be overcomplicated — a simple Google Doc will do. Elements to include in your blog business plan can include:

  • Goal setting
  • Market research
  • Competitor analysis
  • Blog monetization strategy
  • Your unique value propositions, heading, and taglines
  • Tasks to complete

Set SMART goals and make sure to keep track of everything in one place.

5. Scale Your Blog by Boosting Your Blog’s Ranking

To scale your blog’s traffic, you need to both create high-quality content and get links pointing to that content. It’s really that simple.

To do this, you must work on your search engine optimization (SEO). So how can you boost your blog’s ranking through SEO?

Build Quality Backlinks

Backlinks are one of the most important ranking factors search engines consider. They are like the currency of the Internet.

Not only do they improve your Domain Authority (DA), but they also help drive traffic to your blog. You must invest time and resources to build quality backlinks to your blog.

And here’s the key many bloggers have missed — build relationships, not just backlinks.

In blogging, it’s impossible to scale your blog single-handedly. You must build relationships with other bloggers and webmasters if you’re to scale fast.

Once you understand this, you’ll base everything you do to scale your blog on the value you offer, not just what you can get from others.

This will increase the chances of you getting the valuable backlinks others struggle to get.

To scale, consider hiring a VA or outreach assistant to make more connections and build more backlinks.

Audiences

Guest Posting

One of the most effective strategies I’ve used to grow my blog, both in traffic and Domain Authority, is guest posting on sites in my niche.

This simply means creating high-quality content that you publish on other blogs. Reach out to your network, prospect with some link tools and find people and blogs that alow guest posts, this will be a easy way to start getting sweet links.

The reasons this is very effective are it:

  • Drives relevant traffic to your blog
  • Is an easy way to get backlinks
  • Helps you build brand authority

In 2019, I conducted an experiment to try and prove the efficacy of guest posting. The results spoke for themselves.

After eight guest posts on websites with DAs from 60-94, here are the results I got in 15 days:

  • 32 new referring domains
  • 247 new backlinks
  • 268 new organic keywords ranked in the top 100
  • 372% increase in organic traffic
  • +12 to Ahrefs Domain Authority
  • Alexa Rank improved by 600,000

To succeed with your guest post pitches, make sure your content is relevant to your host’s audience, doesn’t exist yet on their site, and focused on a specific keyword.

To sum it up, a guest posting strategy is a surefire way to scale your blog’s traffic and quicken your path to monetization

Create SEO-Optimized Content 

Of course, we can’t talk about SEO without talking about your on-page content.

After all, content is what attracts visitors, helps you build relationships with them, and converts them into your customers.

For your content to achieve all this, you must optimize it for SEO.

This is where your keyword research comes in. Each blog post should focus on one keyword and be included in:

  • Your headline (preferably as close to the beginning as possible)
  • The first few paragraphs of your blog post
  • In your subheadings (H2s and H3s)
  • Naturally within your content

Apart from this, your content must also be easy to read and have high readability scores. To do this, use short sentences and paragraphs and format it properly with subheadings and bullet points.

 

Implement Solid Technical SEO

Technical SEO refers to optimizing your website’s technical aspects that impact how search engines rank your website.

It mainly boils down to ensuring that your blog offers visitors a positive experience. This is critical as Google announced that  they rate page experience much higher now and it should be on every bloggers radar as an important signal for rankings and page visibility.

I like to think I can dive into the tools and get my hands dirty with the technical SEO work and really clean up my sites. The downside is I dont always have the time to be doing it hands on myself. Wearing my Operations hat I would say outsource the technical SEO work if you can afford it and have someone reliable to do it. Time vs reward.

 

Some technical aspects of your website to work on include:

  • Page load speed. Make sure your website loads fast by optimizing it for speed. This is technical and border line developer work.
  • URLs. Use descriptive URLs that contain your keyword. To do this, change your blog’s permalink settings.
  • Internal links. Building internal links helps search engines understand and navigate your website better, making it easier for them to crawl your site.

No matter how great your blog is it will not won’t rank well if your technical SEO is lacking. This will lead to you losing valuable traffic and, ultimately, revenue.

Nailing your SEO will result in your blog’s DA increasing, resulting in it being more visible to your target audience.

Remember, to make money with a blog, you must drive traffic to it. And that’s the main purpose of search engine optimization.

silos explained

Image: The technical structure and architecture of a website makes all the difference.

 

Build Relationships with Your Audience (and Monetize Your Blog)

With a regular business, email marketing plays a vital role in driving sales and increasing customer retention.

The same applies to your blog.

If you want to make money with a blog, you will want to put effort into growing your email list and using the best email marketing tools that simplify the communication between reader and you.

Your email list forms the core audience that you’ll market to. But to successfully sell to them, you have to build a trusting relationship with them first.

Let’s go back to basics and see how you can build a list of engaged subscribers.

6. Grow a Profitable Email List

To build a list of engaged subscribers, you need two main things:

  • A reliable email marketing tool.  Here are email tool suggestions that will help you create and manage your database of email subscribers. It will also help you strategically automate your email messages.
  • A good offer. To get your target audience’s contact details, offer them a valuable resource they’d be willing to something of value. This has to be a resource only people interested in your topic will sign up for. For example, a high-quality lead magnet.
  • A well-designed signup form. This is where your readers input their details to gain access to your offer.

Make sure to promote your offer on your blog and social media to encourage as many people as possible to sign up.

First, you can promote your blog posts to your subscribers, helping drive traffic to them.

Secondly, you can promote your products/services to your email list. You can also add affiliate links to your emails and recommend products.

In addition to email marketing, here are the most common ways to make money with your blog.

7. Pick Your Monetization Strategy

Here are the top seven ways to monetize your blog after you gain sufficient traffic.

Affiliate Marketing

This is a traffic dependent monetization strategy in which you promote services or products on your blog via affiliate links. If a visitor purchases through your link, you get paid a commission for that sale.

First, you need to join affiliate networks and then jam pack your offers with value and the messaging that works. Then you add them to your content and track reporting to see how many clicks and conversions you get.

 

Display Ads

Another way to make money from a blog is by joining an ad network and displaying ads. Granted, this isn’t as easy as it used to be.

The main problem with this blog monetization strategy is that you need a good amount of traffic to make real money from ads.

However, if you’ve already got a decent following and your blog receives a good number of visitors, you can consider signing up for Google Adsense or

other ad networks that pay well like MediaVine and AdThrive.

Sponsored content refers to content brands pay you to create and publish on your blog.

Of course, the content is usually about them or a topic related to their business.

Again, brands will only partner with you if:

  • Your blog receives a lot of traffic
  • Your audience is mostly made up of people in their target audience.

The advantage with sponsored content is that you can charge a flat fee – it doesn’t depend on the number of impressions or clicks, as is the case with ads.

Online Courses

Learning online with courses are one of the best high-ticket ways to make money with a blog.

The reason for that is that you don’t need a ton of traffic to monetize your blog this way.

You can start by creating a short course on a niche topic to gauge if demand for the course warrants you to invest time, effort, and resources into creating a full-fledged course.

By pricing a course at either $199, $499, or $999, you can generate significant revenue from a limited number of sales.

Create and Sell eBooks

Ebooks are another great way of generating revenue from your blog.

Thankfully, creating an eBook is as simple as compiling your best content and repurposing it into a book format.

The good part is that selling your eBooks (or photos if you run a photography blog) directly from your blog means you get to keep most of the revenue the eBooks generate.

Digital Products

Another great way to make money with a blog is to sell digital products. This could be anything from a handy spreadsheet to a simple tool. I have a few simple digital products on my blog that help users scale their backlinks and affiliate revenue.

Sell Physical Products

There’s no reason that bloggers can’t become ecommerce merchants too.

By using a simple WordPress plugin like WooCommerce or BigCommerce for WordPress, bloggers can add a fully-functional ecommerce store to their website.

Bonus: How to Plan Your Blog’s First 180 Days

Here’s my blog monetization formula, broken down into fours stages based on your blog’s age and traffic:

  • 1-90 days: High-end consulting (0-1,000 monthly site visitors)
  • 90-180 days: Affiliate marketing (1,000-2,500 monthly site visitors)
  • 180-365 days: Create and sell an online course (5,000+ monthly site visitors)
  • 365 days and beyond: Course memberships (10,000+ monthly site visitors)

One of the biggest mistakes most new bloggers make is to launch a blog and start adding affiliate links and ads right away. It simply doesn’t make sense to do that when you don’t have much traffic.

This is a numbers game.

When you’re first starting and have little traffic, if you can monetize with consulting and land one or two high-end clients, you’ll make money from your blog much faster than if you’re trying to earn commissions from affiliate sales.

How to Land Your First High-End Client… Fast

Remember, your blog is a business. To make money from it, you have to do what conventional businesses do — create a sales funnel.

For a brand new blog, all you need are your first five blog posts, a one-page opt-in “freebie,” an email platform and list, and a consulting page.

Once you have these in place, you can use them to strategically lead prospects down your funnel – in five simple steps.

  1. A visitor reads your high-quality blog content.
  2. They opt-in for your email list (thanks to your brilliant offer).
  3. Optional: You can add a lower-priced offer around $50-200 to build trust.
  4. Send an automated welcome email series that tells a story and leads your prospect to set a meeting with you.
  5. Lastly, your ideal B2B client sets an appointment with you, leading to them paying for your high-end consulting offer.

Of course, for this to work, your blog must offer a highly-sought-after service. The key is to master your high-end offer and sell yourself exceptionally well.

Does this mean you should do away with the other ways of making money from your blog?

Definitely not.

And as your traffic increases, you can then start implementing the other monetization strategies outlined above.

 

I love starting and growing blogs. I sadly do not have the time available as I used to focus solely on this part of my business. I do have people I work with and employ now that help me do the heavy lifting with my clients and JV partner sites. Time vs reward is a big takeaway and I want you to be comfortable outsourcing or hiring the small stuff out.

Keeping yourself free to gorw the business or the blog is your number 1 focus. This will take trial and error and finding that special assistant and support that allows you to step back, have faith in them and trust in their abilities. I found this part really tough, my standards were so high when they didnt need to be. 

The key takeaway is to start today even if its a section of the guide. Just do that one thing today with the plan to come back on the weekend and do the second thing. Thats all I can ask and its a great way to at least move one step forward. I want you to be as excited by this as I am and to make money doing what you love.

Enjoy the guide make it work for you and take action. Peace!

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High Ticket Dropshipping vs Low Ticket Dropshipping Products

High Ticket Dropshipping vs Low Ticket Dropshipping Products

Let’s talk about high ticket dropshipping versus low-ticket dropshipping products. Ill also go over my predictions, these are the top 10 best products for high ticket dropshipping in 2020

I am a big fan of high ticket dropship because the reward is so much sweeter for putting in the same if not less amount of work. Just saying 😉

Definition of high-ticket dropshipping

the definition of low-ticket dropshipping, the pros and cons of both high-ticket dropshipping and low-ticket dropshipping, some of the additional benefits that come along with high-ticket dropshipping.

So the definition of high-ticket dropshipping is selling products for over $250. Now, there’s really not a price ceiling here. I’ve have sold products for over $5,000, but in general we’re looking at anything above $250. So that means low-ticket dropshipping, you are selling products at a retail price, meaning what you charge your customers, for less than $249. Thats a nice starting point at $250 to keep your minimums at.

How does Dropshipping work?

the process of dropshipping

How to transition from low-ticket e-commerce

I’ll show you how to transition from low-ticket e-commerce to high-ticket e-commerce dropshipped products, and the best products for high-ticket dropshipping.

You will need a Shopify store or at least should be using the easiest CMS to build a store on. Shopify is a smooth way to host and grow your dropship store.

So let’s talk about why we do high-ticket dropshipping and the pros and cons of high-ticket dropshipping compared to low-ticket. And the best way I can just show this to you is, let’s say I was gifting you an actual store, like a retail storefront, and let’s just say I gave you an option.

The example

You can have a Dollar Tree, which is a store that sells everything for a dollar, “or you can have a Design Within Reach store,” which is a high-end furniture store where I would have to assume their average order value is over $3,000. So if you could choose one, which one do you want? Well, if you think through this at all, you would choose the one that has an average order value of thousands and thousands of dollars. Now, why is that? Because it makes more money.

When people come in and buy something, you get paid. It’s a much more profitable business than having a bunch of people come through your store every day, buy 20 items and give you $20, and the next one, and the next one, and the next one. No, you’d rather have a few customers come in, spend big money, where you actually can earn a real profit. So this is the idea.

Whats The Risk With High Ticket Dropshipping?

This is why we want to focus on high-ticket things. And you may be thinking, okay, but isn’t a negative thing with high-ticket dropshipping the fact that it is just a more expensive business to get into? I could see myself possibly selling low-ticket products because where’s the risk?

Whereas high-ticket products, it’s a different game. And that’s true, but this is the beauty of it. What I’m giving you right now in education is basically the option of telling you you could have either of these.

Both will cost money to start, heck look at my basic expense log for building this brand the ClickBucks brand.

If you’re going to do this, if you’re going to build a dropshipping store, and you’re going to put your time into actually making one of these, why not put your time into the one that has a bigger potential, that has a bigger upside, the one using high-ticket dropshipping? ‘Cause remember, the beauty of dropshipping is you’re not laying out any money before you actually get sales.

meme christmas tree looks

You’re not buying this inventory until the customer pays you. So again, you have this choice and I am giving you this decision, for which one you wanna build, and why wouldn’t you choose the one that has a higher profit potential? Now, when you think of it a different way, with the pros and cons of high-ticket dropshipping versus low-ticket dropshipping, we can just compare and contrast two different products.

My Top Ecommerce & Dropshipping Products List

On the left we have cellphone cases and on the right we have a stand up paddle board. Now let’s look at each of these in a little more detail and let’s just say you wanted to dropship low-ticket products, being the cellphone case. Well, with cellphone cases, they’re easy to ship, there’s a huge demand, and there’s lots of styles and variations. So that could be thought of as pros to dropshipping low-ticket products.

Whereas with high-ticket dropshipping and a product like a stand up paddle board, they’re large and heavy to ship, they’re expensive, and there’s a smaller market, meaning that there’s a lot less people that wanna buy a paddleboard than the amount of people that wanna buy a cellphone case.

And because of that, most people gravitate towards the low-ticket products when they’re getting into e-commerce and dropshipping, and they choose something like cellphone cases to dropship. And here’s the thing. That is not what you want to do because high-ticket dropshipping actually gives you the ability and the ease to sell less and earn more. And it comes down to a very simple equation that I call units sold versus profit. This is very important.

When I first realized this it totally changed my business. I was busting my hump to sell these $7 and $9 doller trinkets when I switched to selling $499 products boom! everything came together”

Shenzu

Dropshipping Comparisons: The Nuts & Bolts of it

We have cellphone cases and stand up paddle boards. Then we have sale price, and we’ll just use round numbers here to make math easy. And for cellphone cases, average retail sale price is $10. stand up paddle boards, closer to $1,000.

Now, if you do this right, if you build a dropshipping store using my methods here you can get decent profit margins of 25-40% on most orders.

Again, we’re gonna use round numbers for simplicity. So we’re gonna say net profit of 30%. That means profit per sale, every time you sell a cellphone case you would keep $3 as that profit, and every time you sell a stand up paddle board you would keep $300 as net profit for the same amount of work.

And understanding this concept and using it in your business, again, dollar store versus Design Within Reach, once you can leverage this and you can make your whole business about high-ticket dropshipping and high-ticket products, you will be well on your way to being successful with this whole business model.

Let’s just do an example here, and we’ll use these same two products. And let’s say you’re brand new to all this and you say, “You know what, mate? “My goal for my target monthly profit, “net profit, is just $3,000 a month. “I want an extra $3,000 a month in my bank account.” Okay, well, let’s look at our examples.

I havent even touched on building email marketing lists for your store. This just explodes the earning potential.

More Indepth with Drop Ship Numbers

If you want that with cellphone cases, you make the $3 a sale, and if you make 300 with stand up paddle boards, how many units, how many sales, would you need each month to reach your target monthly profit? Well, with cellphone cases, you would need to sell 1,000 every single month, whereas paddleboards, you would only need to sell 10 units.

That’s like one sale every three days. And if you’ve ever been in sales or customer service before, you know that 1,000 customers a month, it’s enough to make you pull your hair out. It’s enough to have a headache.

It’s enough to need a team to support. On the other hand, 10 sales a month, a sale every few days, you can easily handle that on your own, and again, you’ll be making the same amount of money as the person doing low-ticket dropshipping that’s pulling their hair out, thinking, why did I even get into this business? Go with high-ticket dropshipping.

You will make more money per sale.

Imagine all your competitors doing as much or MORE WORK than you and getting a quarter of teh profit margins that you get. INSANE but reality. If you stick to the maths and stick to the method it works. Plain and simple.

It’s pretty obvious that high-ticket dropshipping is better than low-ticket. And here’s just a few of the main reasons. The first is that there’s less customer service, and that’s because you’re having less customers, and less customers is a good thing.

You’ll have less orders but make more money. You also have less orders to process, so again, it takes less time to run the business, and one of the huge benefits is that it’s easier to buy paid traffic.

I’m a huge fan of paid traffic, and when you’re not making much money per sale, it’s almost impossible to do this profitably. Let’s look at this example where we have our cellphone case and our paddleboard again, and we’re looking at how many units we would need to sell.

So 1,000 cellphone cases or 10 stand up paddle boards. Again, this is to reach our target monthly profit. Now, our conversion rate with a hard focus on ROAS and our conversion rate of approx 2.5% (minimums) mean you would need 40,000 people to visit our website every month to get 1,000 sales. Whereas with stand up paddle boards, we would only need 400 targeted visitors.

And if you have to spend money on 40,000 visits, you know how expensive that is. You know it’s gonna be next to impossible to have a profit at the end of the day. But 400 targeted visits, anybody can get that to their website.

sales by numbers

It is not that hard if you have a system to follow.

I hear from a lot of readers about the store they own doesnt convert, it doesnt work, the layout is wrong and it just might be. Who knows what the correct most 100% foolproof layout looks like? not me no one does. This is a unicorn.

BUT! We can work towards optimising for success.

Read: How To Start A Blog How To Start A Dropship Store

Some even more common problems:

  • My store’s not profitable
  • Facebook Ads profitable.
  • Customers aren’t happy
  • Shipping’s taking too long.

What can I do? Well, the good news is, if you already have a Shopify store set up, you can transition from low-ticket to high-ticket.

My advice is, if there is a higher-priced product range with what you sell, move up the ladder and aim for higher margins and higher sales numbers. Focus on the more expensive products and phase out the low-ticket ones.

Now, maybe you can’t do this. Maybe what you’re selling does not have a high-ticket price range product line. And if that’s the case, then my advice is just go ahead and build a brand new Shopify store using your knowledge for how you built the first one, but focused on a high-ticket niche, and focus on going with where the real money is and where the real opportunity is.

Now, if you wanna know more about the best products for high-ticket dropshipping, the products that fit my niche criteria for high-ticket dropshipping, follow this article further down and get more insights on profitable niches. The riches are in the niches. 

Read: How to run profitable paid ad campaigns because of targeting.

sell more dropship products

Best Drop Shipping Products

I tried hundreds of products, bizarre products, very obsscure products and mainstream products to bring this niche guide to you. I failed on 7/10 of the trials but by no fault of my own than saturation and lowest prices being my biggest competitors. It turns out obscure niches and bizarre products have competition as well.

I didnt pick my battles. I was doing this in my limited spare time. I also couldnt give the ad campaigns enough love for them to out perform competitors. A damn shame because it was really fun working on some of the creative for these weird niches.

The products and niches Ill run through now are not the absolute must use niches or products but stable and opportunity is there in all outlined below. The key is finding the best trageting, the best messaging and then standing out against a lot of competition.

I also love the opportunity of the upsells and cross promotion. You can flog the base models and then make that paper by upselling accessories and add on attachments.

What I mean by base models is that a big complicated product is gonna have quite a lot of different complications so having that it’s a simple base model in other words the customer can order just one easy to understand product without having to  know how to choose a bunch of different upgrade options in order to buy it in the first place that makes the buying process a lot easier.

Simplify everything in your sale sprocess.

okay so you want simple base models and you want upgrade options as well so you want to have like three to five upgrade options and you can find all this through competitor research okay just look at your competitors sites especially the older sites and making sure that they have simple base models with great potential in other words there’s not upgrades that are required to be chosen in order to purchase

okay next recognizable brand names a lot of people like to sell generic brand names but the problem is that there are a little bit generic sometimes the keywords can mix in with generic keywords and as long as the brand name is a unique word it’s not a generic word then that’s good that’s enough to use.

For the SEO nerds you may want to get that naming convention dialled right in for maximum SEO juice and visibility for your product.

We want those unique words so that we can target those with SEO target them with paid advertisement next we want to make sure that the niche has model names and SKU numbers for the products.

Doing this is key for targeting with SEO and for paid advertising because you will be targeting the bottom of the funnel traffic but those the SKU numbers in various methods in order to get those buyers to your website to make that work.

Ecommerce Brands & Dropshippers LOVE Shopify

shopify store plan

Generics and Extended Product Opportunities

The best high ticket product sales will invlve both simplicity and complexity in the product function and customisation, weirdly they are different but work together for this example so well.

You should be looking at this next step with two lenses.

1 how simple is this product

2 what extensions, add ons and accessories can I bundle

You want a simple product because getting started simplicity is everything. Keep it super simple the KISS method. Make some sales understand the sales cycle, your buyers, the support requests and returns etc so you are all over your simple products.

Then when you have some experience with the product, the supllier, the customer and all the parts involved in the sales cycle you can start pivoting.

The pivot is crucial in your stores revenue growth. 

When you pivot you start looking at that simple product with fresh eyes. You will start thinking and looking out for these following questions.

  1. What can I customise [with| on| for] this product?
  2. What can I add to extend the use of this product?
  3. What can I bundle this product with for more sales?
  4. What accessories does this product best work with?

All really good questions and are contributors to making you more revenue per sale. These can help play a role converting those more seasones buyers and those who may be on the fence and want a little more value or usability.

Common problems with extended functions, addons and more are the supplier policies, supplier warranty, supplier chargeback and the sales cycle.

With extended products with attachements, extensions, add ons and what not they are more difficult to learn to sell and to serve to customers. Understand that complicated is not necessarily bad, complicated products can be good electronic products can be very good.

To master the sales cycle you have to learn about them you have to read buying guides, and have to read manuals.You have to you know & understand the suppliers websites and how the products work together and they’re gonna be more difficult to learn how they work and to be able to sell and obviously to be able to serve with customer service support and warranty support.

What You Can Do To Keep Customers Happy and Buying More?

Start by identifying who your real target market is and really focus on the target markets you want to serve. Some are going to be willing and able not just able but willing and not just really but able right with you.

You can target and convert both but they got to be able to pay with either a credit card or a debit card for your product so you get paid right away that way and there’s no confusions the target market that is in the baby boomer generation is the best.

You don’t want to sell young people because they’re very fickle they don’t have a lot of money usually and they’re very impatient. This leads to negative reviews and chargebacks.

My Mantra is sell products that have high margins.

One key element to keep watch on when finding suppliers is if they use MAP policies. You really only want to work with suppliers and niches that have Map pricing okay ideally higher priced products will have lots of suppliers at Map pricing.

MAP stands for minimum advertisement price and that’s what you’ll see in the ads and on the product pages okay Map pricing evens the playing field especially against bigger older retailers so you’re gonna have a hard time competing with.

Having a database of suppliers and potential suppliers is what will fuel your stores growth. If you can offer more brands, more products you have MORE CHANCE of getting sales.

If the niche you are targeting has limited suppliers then you should plan for that and the possibility that thats the limit of suppliuers you can engage with. I would also consider if it is a small number what happens with COVID round 2 and so on will you still be able to operate? great question. Plan ahead.

Using ecommerce to grow your business

The Best Industries To Dropship

Older industries and technologies are much better than younger ones okay younger industries newer technologies can be very difficult to serve they might be easy to sell because it’s super exciting and trendy but the serving on the back end of it can be quite difficult I have a lot of issues with the product quality and the suppliers aren’t as established so they aren’t ready to really provide that service and they’re gonna fall on you more and of course you don’t have the backing of high amount of investment upfront capital to cover products that are defective you know so just keep that in mind it’s always better than the older industry’s older technologies things like that where the spires are more established if better warranty processes and they’re ready to serve their retailer base

Best Places To Advertise Dropship Products

lastly products that are able to be advertised on Google Shopping to Facebook kind of goes without saying right but one of our biggest most profitable ad revenue platforms is Google Shopping and Facebook ads as well so you just want to read through the Google Shopping terms and make sure that an issue you’re considering is actually able to be sold through Google Shopping.

one of the newest revolutions that came out was that electric bikes are actually quite difficult to sell through Google Shopping know you have to be very careful with them because they don’t allow them to be sold um you know if they’re over a certain speed with pedal assist so with that said you have to maybe provide some sort of disclaimer on your product page no nevertheless it could be the same in multiple industries so just make sure you understand the policies if you want to find those just type Google shopping policies and at Google and you’ll find that pretty easily and same for Facebook okay but just do a quick search and you make sure

ozarks circle of the money

The Hottest Product Predictions For High Ticket Dropship

I’ll now go over the top ten niches just searching them in Google so you kind of get an idea what they look like and the different websites that are selling them so here we are the number one niche that is pretty popular right now meets all those criterias and what not.

Golf Simulators

golf simulator so the opposite in others are quite interesting because look there’s a lot of high priced products here and definitely high margins so let’s take a look at few of the competitors here yeah this is a niche store shop fly right there can I trust him cut it stuff here all right and then we have four sites sports it’s like a niche store custom theme Four Seasons golf shop the furniture store and shop demise things even Shopify and then there’s top-shelf golf which is definitely a store lots of good things here and great niche to look into

Kegerators

are quite good you’ll see here on the organics you have beverage factory kegerator comm from people on Amazon are selling the best five and more beer comm what you should do though when you’re looking at Asia is go to shopping and look down below here you see the brands and you’ll see the sellers and what I usually do is I look for sellers that are specifically about cakes okay kegerator sellers are the ones I usually go for so cake factory looks like one right now so you just kind of take a look at their website and see okay looks like a pretty niche website yeah so here we go and do they have a physical store somewhere I don’t think so cuz they would have listed it somewhere here hey visit our showroom side assuming they don’t just great so check out this website and look into cakes I think they’re really profitable

Apollo steam shower curved blue

Steam Showers

I really like this one not just because I have one but because of the end result that you can use to leverage the sales messaging. These showers are amazing.

steam showers are pretty cool similar to saunas but of course quite a bit different so with your shopping alright I’m deep oh I love peanuts not sure exactly that that is Samus calm I’m an old e-commerce store so let’s look more at the sellers here maybe sticks out I think bath fault I know these guys and let’s see here I’ll just show you their store really quick they’re not just one product they’re multiple products let’s take a look at other stuff here bath parlor let’s see what that is you might find niches like this that are not in niche specific stores but are in multiple categories stores only so you have to get an idea like okay I might have to do that myself then let’s see our Samus and beyond sounds like a niche store I’ll just take a look at these for you right now alright so yeah bath fault this is bath fault and quite a successful store that’s a great history so you can take a look at this bath parlor definitely on the shop demise theme and yeah these guys are so I have a pretty cool website going on here let’s take a look at some be on another Shopify store definitely so these are some great store selling these

Electric Fireplaces

fireplaces are pretty cool they fit all the the criteria so let’s take a look at a few niche stores here like two fireplaces depot fireplaces are s might be but it’s not electric so I’m gonna skip it now you fireplace door maybe but the fireplace is direct it’s really looking for like newer ecommerce stores not the older ones that’s alright I know the people that make modern toys that’s pretty good website I like that a lot well there’s something directly uncivil that’s funny so these guys are doing something smart here they’re not putting people in their store that actually set up with sign directly through Google that’s like the marketplace which is kind of cool but you can take a look at their store anyways and let’s see you let your fire misdirect I think there’s an older ecommerce store so I definitely want to just take it you know get an idea that like these guys might be owned by some other their kalam Rhett but I’m pretty sure these guys are a smaller ecommerce store all right and yeah this is on shop to my so I’m gonna definitely consider this one a good one to go so electric fireplaces Depot

3-person-saunas-clearlight-sanctuary-3-person-infrared-sauna-with-medical-grade-chromotherapy

Infared Sauna

Infrared saunas are quite popular, expensive and profitable. This is a great niche to get into where you can sell a couple and make great money.

You will have a lot of competition, but generally its competition thats static and not dialled in. You will learn how to really dial in your ad targeting and messaging to beat these static vendors every time.

These are big products that serve people with specific pain points or desires. You would craft messaging around these pain points, desires and the solution. It will be a big purchase and will take some convincing so be prepared to have a really informative sales page to help get your message across.

Electric Full Body Massage Chairs

Auto electric massage chairs are awesome, I have one of these and it really does get you relaxed or treated if you have some aching muscles. I love it and Im using mine about 5 nights a week.

These are big expensive and easy to buy at various price points. They also have various marketing angles you could sell them with messaging for a lot of different customer avatars.

These will have niche sites pop up and look like they are highly competitive but really the ones you will come across wont be amazing, optimised or doing solid audience targeting.

These will need to have some more touch points than just advert to landing page and a conversion. This needs warming up, social proof, info articles and maybe even guides before you get the sale.

Restore+ Massage Chair

Massage Tables & Accessories

This is a slow creeper trending niche. COVID gave it an extra push and now its really taking off.

Massage table is very similar to massage chairs but a little bit different target market here. These are popular for several markets and avatars if you can find messaging that connects with the audience these sell themselves. They also allow you to have a bunch of accessories and bundles.

These are easy to transport, can be stored easy and have multiple moving parts. Unless you buy the sturdy table types. 

I really like this as a evergreen niche because everyone needs relaxation, pampering and no better place to be pampered than in your house.

Wine Coolers

wine coolers are definitely profitable they’re a bit more competitive but it doesn’t mean you can’t compete so it’s stupid some of the websites right here that seem like niche stores one quarter city differently a new store and Shopify with the bats and sounds like yeah but but why enthusiasts I believe is actually a manufacturer or distributor or something direct so thanks for that fact this is actually one of my clients stores they’re good for clinic back in the day they sold it and something else no you can adapt adjust it all right

Humidors

humidor is are pretty unique product and may or may not know that they make it good I take a drop shipping eesh what they do if you’re looking this one first passing the doors wanna see too many other humidor specific stores but it’s a grind florist.

There are heaps of accessories and bundles that can be added to this product and the real enthusiasts will be all in on having the best setup for their buddies.

 

Games Room Sports Tables

One niche thats never been a focus of mine is games room tables. I spent a lot of time in arcade gaming tables, arcade games but never the actual games room tables.

After some looking around it really does have its own opportunities. I think with COVID forcing millions of people to stay home and with TV entertianment drying up the games room is now a very popular place to keep entertained.

These are big heavy tables. They dont require a lot of touch points in teh sales cycle, this one is where someone knows what they want and you need to be there when they make the decision. Google Ads will be a great way to get in front and center for this product promotion. 

Types of Tables:

  • Poker tables
  • Ice hockey rink tables
  • Ping Pong tables
  • Beer Pong tables
  • Foosball tables also soccer
  • Arcade gaming tables
  • Life size chess floor covers
  • Tiny model train or action figure tables

Theres hundreds of gaming table top combinations. These sell really well and they are trending so I would keep this niche in your mind. Its not over competitive but there are some huge sporting stores who will be in teh SERPs keep that in mind.

that’s the top 10 list of niches just gonna go over them again really quick first is kegerators and infrared saunas steam showers massage chairs electric fireplaces golf simulators massage tables wine coolers humidors cigar humidor game room tables alright guys I really hope you enjoyed the guide and now have some ideas for niche selection for your high ticket dropshipping store.

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Ecommerce Targeting Guide Products and Ads

Ecommerce Targeting Guide Products and Ads

One of the best ways to get sales fast on your ecommerce or dropship store is to run paid ads to the product pages. I love that free traffic with SEO but I also want some quick wins with sending targeted paid advert traffic to my sales pages to get data faster. This guide will be focusing on the paid advertising and targeting of adverts for ecommerce stores. You will find a lot of value in this guide, Take notes and put an action plan in place to get those sales.

Product & Niche Research

I try to avoid trademarked or licensed products just because the legal headache is just not worth it. Selling in trademarked niches is asking for shut downs of your ad account, your profiles and sometimes even your website. So stay away for these type of products.

Marvel, Star Wars, Pokemon, Harry Potter. Lord of The Rings. Batman. Spiderman. The Hunger Games. Etc etc.

I prefer getting into evergreen niches that are long-term niches. If you want to sell Harry Potter products and make money quickly, then possibly facing legal trouble down the line as you grow your store, then be my guest.

But that is not my style. Building a sustainable long-term business is what i am all about. Churn and burn is such a waste of time.

So make your own decision which side of the fence you sit on, but if you get in trouble because you’re selling in trademarked niches, then I am not responsible for your actions.

Sell at your own risks.

Product research with AliExpress

If you’re already sure of a niche you’d like to get into and want to see if there are a lot of products available to sell, then head over to http://www.aliexpress.com

This is the site I use to sell products from China at a really low cost.

So, let’s say for example that you’re into the dog niche. What you need to do is simply type in “dogs” in the search bar.

Then what you could do next is sort by price, orders, free shipping and 1 piece only.

Ideally, we want to look for products that are under $4, have free shipping, and have a lot of orders from a reputable seller with lots of good feedback.

If you find 10+ products that we could add to the store from AliExpress, then it looks like you have a winning niche. The only step then would be to make sure there’s an audience for it on Facebook (very likely since there’s people who are buying these products online).

Page research on Facebook

We will get into much more extensive research on Facebook in the “Audience Insights” video, but have a quick glance on Facebook and look for pages in your niche.

If you can find 10-20 big pages in your niche (100k+ fans), then looks like you’ve got a potential winning niche with a large passionate audience!

A sales funnel

List The Target Product On Your Shopify Store

Adding Products + Theme

How To Add A Product and Collection To Your Store

Once you find products that fit the criteria we covered in the last PDF, head over to Google and look for a higher quality version of the product (bigger size, no watermarks, etc)

Then head over to Shopify and go to add the product: PRODUCTS -> PRODUCTS

Product display

Then simply fill out all the details for the product: Name, description, variants (if any), shipping, pricing ($0.01), suggested price ($19.95).

REMEMBER: If the product is below $3-4 on AliExpress, then we will enter 8.0kg for the shipping weight, which is equivalent to $9.95 shipping that we created in the previous shipping module.

To add a collection to your store, head to: PRODUCTS -> COLLECTION The video is pretty self-explanatory on how to add a product to the collection.

Collections in Shopify

How To Add A Theme on Shopify

To select/customize your new theme, head to: ONLINE STORE -> THEMES

Theme in shopify

Then you can head to the Theme Store to look for a better theme. Once you’ve picked a theme, you can simply customize the theme.

Each theme has its own elements that you can edit, so there’s not much teaching to be made here. It’s basically just a matter of taste and testing based on how you like the look of the theme.

Now you have the research complete and the products and collections setup we move forward. This next section is all about advertising targeting for your products. This is super important because when you get the targeting correct you make more money.

Traffic with Facebook Ads

How To Create The Perfect “Native” FB Ad for E-Commerce

When you first log in to Facebooka Ad Manager, make sure to setup campaigns with ad groups inside them and then the single ads. This will load all your previous ads, campaigns, pages that you had previously on this ad account. If it’s a brand new account, then you won’t have anything to load.

Perfect Ad Type: 800×800 (square image) Photo Ad with Website Conversions

  • Make sure you add the conversion pixel into your Shopify store (we show how in the video)

  • You will always use the SAME conversion pixel for all your ads for your store

    Perfect Ad Image: Image of the product ONLY (no text, no price tag)

    Perfect Ad Copy:

    Grab Your LIMITED EDITION “product name here” for ONLY $0.01! Not sold in stores. Order yours now! >>> http://www.yourstorelinkhere.com/product-page

    Perfect Ad Audience:

    USA, Canada, Australia and above 1 million audience

  • I usually like to target mostly women, but men do buy also

  • Make sure you find at least 50+ interests to target

  • The more interests and the bigger your audience, the better

  • Take your time and find as many interests as humanly possible, it’s worth it! (can take 1hr+)

    Perfect Ad Budget:

    $10-15 test budget per day for the first 2 days, then if you see sales after 2 days, then now you know it’s a product that can sell. I’ve found that $5/day budget does not give me enough data to make decisions on whether to continue or stop with the product.

    Now it’s just a matter of optimizing and scaling accordingly (we will cover that in the next PDF)

DO NOT:

– use a low quality image
– use a watermarked image
– use a different image than the one you’re using in your store (no misleading images)
– photoshop any fancy images for your ad
– use a re-direct on your link
– use a link to your store homepage, MAKE SURE TO USE A LINK TO YOUR PRODUCT PAGE! – mention shipping on image or text
– mention the words free anywhere

The whole goal of a Native Ad is so that it looks like a normal post on the newsfeed and not an ad. People are self-taught not to click on ads, so we want our ad to look like a normal image on the Facebook newsfeed. Hope that makes sense.

TIPS:

1. Your conversion pixel will not work until it gets its first sale, it will remain red until then. 2. Use the link to your product page for the ad, not the homepage

3. To save time, save your audience that you created (1M+ audience) so that you can easily make more ads in the future without manually typing each interest every time.

4. To save time, you can also DUPLICATE the ad sets! That way, you won’t have to add the conversion pixel, add the audience. All you will have to do is change the “ad” (picture, text, etc) assuming that you are selling a different product for this new ad set.

When you make any changes inside of ads manager, make sure to “Upload Changes”

that facebook moneihs

Audience Insights

Deeper FB Audience Research with Audience Insights

The video is self-explanatory, so I will make this PDF like a step-by-step cheat sheet.

Step 1: Go to https://www.facebook.com/ads/audience_insights

Step 2: Select your locations (USA, Canada, Australia)
Step 3: Select your gender (Women only or Men + Women)

Step 4: Select your age (18-65)

Step 5: Enter a very general niche keyword (ex: Dogs, Horses, Poker, Swimming, etc)

Step 6: Enter a few more keywords off the top off the top of your head that go a bit deeper into your niche research (ex: Border Collie, Bulldog, Petsmart, I Love Dogs, Chihuahua, etc)

Step 7: Once you have a solid 10-20 keywords off the top of your head, head over to the “Page Likes” tab. This is where you’re going to be able to find even deeper keywords that you otherwise wouldn’t have known about.

Step 8: Enter 50-100 more keywords to target in your ads. This will ensure that you get to 1 million audience for your ads, which will make this a much more long-term cash cow for you.

TIP: If you’re unsure if the page name is related to your niche, you can always click it, which will generate a new window showing you how the page looks. You’ll then know for sure if that audience is related to what you’re trying to sell with your ads.

Step 9: Click Save to save your audience. This way, you can easily use that audience in Power Editor, without having to manually enter those 50-100 keywords each time!

And that’s really it people! Super simple. Audience Insights is an amazing tool to help you scale and find a broader audience to target. I push to get as many people as possible until I really really can’t find any other keywords to target.

TIP: Google is your friend. Be creative. If you’re in the Dog Niche for example, keywords you could search for are: different dog breeds, dog magazines, dog brands, dog charities, etc.

facebook ads scaling and split testing

Scaling and Split Testing Your Ads

Basic Scaling (Very little risk)

So once you see that your product is selling and that you are still in profit, you can begin slowly increasing your budget by 10% every couple days.

Make sure to constantly keep track each day of your profit with each budget increase.

Once you find your sweet spot for daily budget, you can basically just let it keep running on auto-pilot while keeping the same ad set running (this is why we wanted a 1M+ audience to run ads to).

Intermediate Scaling/Split Testing (A bit more risky)

So after you do your basic scaling and see that it is still working even at higher daily budgets (ex: $25/day is still making you profit), then you can look into more “intermediate scaling”.

What I like to do is separate the original ad into different ad sets. Let’s say the original ad set was:

So what I could do to scale this is to scale just the countries and see which country is buying my stuff.

USA, Canada, Australia

Women, Men

18-65

Interested in: German Shepherds, Chihuahua, Border Collie, I love dogs, dogs are better than cats

USA

Women, Men

18-65

Interested in: German Shepherds, Chihuahua, Border Collie, I love dogs, dogs are better than cats

Canada

Women, Men

18-65

Interested in: German Shepherds, Chihuahua, Border Collie, I love dogs, dogs are better than cats

Australia

Women, Men

18-65

Interested in: German Shepherds, Chihuahua, Border Collie, I love dogs, dogs are better than cats

By doing this, I will have a better idea of which country is more likely to buy.

Here are some of the intermediate ways I scale:

1. Countries (USA vs Canada vs Australia) Will tell me which country is buying

2. Gender (Men vs Women)
Tells me which gender more likely to buy

3. Age (Ages grouped by every 5-10 years)
Tells me which age group is into my product

4. Interest keyword (German Shepherds only for example)
Tells me which interest keyword is producing BUYERS

Each ad set that I split test will start at a low budget like $1/day. Do this for a few days, then have a look at the numbers.

If the cost per conversion is low (below $3-4 cost per conversion), then increase your budget for that ad set slightly from $1 to $2 for example.

If the cost per conversion is high (above $4) after a few days, or is not producing any sales, then turn off the ad.

If you want to become successful with FB ads and e-commerce, then it will take some micro-managing of each ad set to see which ad sets are working and which aren’t.

Meaning, you will have to look at the cost per conversions of each ad set every couple days to see what’s converting and what isn’t.

Ex: “Okay, so I see that Canada’s cost per conversion is only $1.66 while USA is $7.81. I need to increase the budget for Canada to see what will happen the next few days, and decrease USA’s budget.”

Once you find a winning product, a winning audience, then you’re set. But initially, it will take some monitoring. Don’t get discouraged.

TIP: Remember, for split testing, it is much much easier/faster to just duplicate your ad sets inside of Power Editor so you don’t have to constantly manually enter the pixels, the audiences, the ads, etc.

WARNING: When split testing and scaling, do not increase your budget too fast too quickly, because this will cause your ROI (return on investment) to go down and your cost per conversion to go up. Scale smart, scale slow.

“This is an easy product research guide that you can follow along to and upload products to your store. Once you get that done its all about targeted advertising and optimisation. The real gravy of ecommerce is that sweet spot with ads and sales.”

Shenzu

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Shopify Apps That Help Make Your Store More Money

Shopify Apps That Help Make Your Store More Money

Owning an ecommerce or dropshipping store is very empowering. The ability to have a vision and then the power to publish and promote products that really do help solve problems. Now the kicker is that you can increase the profitability of your store with a few simple apps on Shopify and a few small tweaks to the theme and settings of your Shopify store.

I also want to be clear that just adding the Shopfiy apps will not make you money. You will need to connect them, integrate them and set them up to do what it is that they do. A little configuration and then you can see some returns.

What you are going to need to start making money

1. Shopify Account (obviously) 2. PayPal Account

to collect money from people paying directly with PayPal

3. USD Bank Account
this is important because your store will be ran on USD currency, so in order to link your store

to a bank account, it MUST be a USD currency bank account

NOTE: Even if you don’t live in the USA, you can get a USD bank account at your local bank usually.

4. Facebook Ads Account
Go to http://business.facebook.com to create your Business Ads account with Facebook

5. Facebook niche page

  • This is the page we will use to run your ads from
  • We will NOT be constantly posting content on your page, it’s simply for your ads
  • Should be branded with your store name, etc

    6. Domain + Branded Support Email Address

  • Go to GoDaddy.com to buy your branded store domain
  • Reason is because it looks more professional than just http://storename.myshopify.com
  • Using a Gmail for your support email is fine for now
  • But eventually we want to look more professional, customers to respect your store more

    7. An “About Us” page

This helps build customer trust when they land on your page

8. Legal pages

  • Terms & Conditions, Privacy Policy
  • This is to protect yourself legally

    If you are struggling with setting up your account, linking your bank account, or linking your GoDaddy domain to your store, then visit Shopify’s Live Chat Support: https://docs.shopify.com/support
    They are AMAZING!

shopify store plan

Apps that will make you a lot more money on Shopify

Yes, some are free, and some are paid apps. Most of them have a free trial so our goal is to make your money back from that app in the first week or so.

These are some of the basic apps we use for our store that have helped us make even more money:

1. Contact Form
Customers need to have some sort of easy way to contact you, and sometimes there are

problems with ordering, so by having a simple contact form, you can help that customer FAST!

2. Notify

  • Can’t speak highly enough of this app. It shows a pop up in the corner of your store showing a recent purchase made on your store.
  • Visitors will have no choice but look at the pop up and see what others have bought
  • Boosts conversions and builds legitimacy to your store
  • “If others are buying on this store, then I need to also!”

 

3 Abandonment Protector

  • Another VITAL app to your success with Shopify
  • Whenever someone “adds to cart” but doesn’t purchase, they are sent an email sequence
  • You can edit your sequence however you like
  • This has helped me bring back a ton of sales that I would have otherwise lost 

4. Receiptful

  • Sends sleek-looking receipts to your customers after they buy.
  • Builds customer trust RIGHT AWAY after they buy
  • Tons of customization features

5. McAfee Secure a social proof signal

  • Anti-virus security
  • Safety when purchasing
  • Customers feel safer browsing on your store knowing there’s an anti-virus

6 Email Marketing

increase store revenue and sales

How To Add A Product and Collection To Your Store

Once you find products that fit the criteria we covered in the last PDF, head over to Google and look for a higher quality version of the product (bigger size, no watermarks, etc)

Then head over to Shopify and go to add the product: PRODUCTS -> PRODUCTS

Then simply fill out all the details for the product: Name, description, variants (if any), shipping, pricing ($0.01), suggested price ($19.95).

REMEMBER: If the product is below $3-4 on AliExpress, then we will enter 8.0kg for the shipping weight, which is equivalent to $9.95 shipping that we created in the previous shipping module.

To add a collection to your store, head to: PRODUCTS -> COLLECTION The video is pretty self-explanatory on how to add a product to the collection.

How To Add A Theme

To select/customize your new theme, head to: ONLINE STORE -> THEMES

Then you can head to the Theme Store to look for a better theme. Once you’ve picked a theme, you can simply customize the theme.

Each theme has its own elements that you can edit, so there’s not much teaching to be made here. It’s basically just a matter of taste and testing based on how you like the look of the theme.

How To Setup the Settings in the shipping rates tab

IMPORTANT NOTES:

1. Remove any shipping rates that are already there. 2. Use WORLDWIDE when it asks for location

traffic will come from USA, Canada and Australia because of FB ads location that we choose 3. For products that are below $3-4, we will be selling them for $0.01 + shipping

Normal shipping will be 8.0kg
4. For products that are above $3-4, we will be selling them for “double the price + FREE SHIPPING”

Free shipping will be 0.0kg
You may be confused right now, but this will make sense when we start doing product research and

adding products from AliExpress to our store.

So, to begin entering the shipping rates, go to: SETTINGS -> SHIPPING Then enter the following rates:

Shipping settings 1

and these rates as well:

Shipping settings 2

As long as you enter it exactly as you see it, then everything should work.

Essentially, we want to have a limit of items that customers can buy from our store. If they end up buying more than 20 items from our store, then we may actually be LOSING money from the transaction.

No need to worry. This is to protect yourself and always make money from each order 😉

If you have any issues with shipping rates, then head over to Shopify’s Live Chat Support. They are amazing and will definitely be able to help you with any issues you have with regards to creating shipping rates.

Live Chat link: https://docs.shopify.com/support

Increase Store Revenue with Outsourced Staffing

Where To Find Outsourcers

Facebook

Yep, as simple as a FB status asking if anyone is looking for a job has been able to get me a couple of very reliable workers. You would be surprised how many of your FB friends could use the extra income!

Fiverr (short-term tasks)

This is mostly for little tasks here and there, or something like logo creation, FB page covers, etc. Definitely not for someone who would work for you 4-5 hours each day, but rather a task you would need every now and then.

UpWork (aka oDesk)

If you want to find some really loyal and inexpensive workers in different timezones, then UpWork is your go-to!

Craigslist

This is especially if you’re looking for local workers to help you out with your day-to-day business.

IMPORTANT: Please make sure your worker speaks proper English. Have an interview with them on Skype, or a casual conversion on FB message. If you can’t communicate in English, then you will run into many problems. Imagine having a non-English speaker handle your email support. YUCKKK!

Tasks To Outsource In Your E-Com Biz

1. Order fulfillment

  • Someone who will fulfill orders on AliExpress as they come in each day.

  • Probably the most important task by far!

    2. Email support

  • Someone who will reply to customer concerns & questions

  • Make sure they are very good at writing in English

3. Facebook page admin

  • Someone who will reply to messages on your Facebook page

  • Someone who will engage with people who leave comments

  • By replying to comments of people who say “I want this”, you are recovering potential sales!

    4. Product and niche research

There are always new products you can sell to your niche, pay someone to find them for you!

When you use the AliExpress dropshipping App you can automate order fulfilment. Its very easy to make that process a seemless one.

How to fulfill orders

Pretty simple process.

You get a sale, you buy the product from AliExpress and ship it to the customer. You’re basically the “middleman/middlewoman”.

When you get your order, head over to shopify and go to ORDERS -> ORDERS
Then you will click on the blue order number, which will take you to the order details.
There, you will see which items the customer bought, along with the customer shipping address.

So then you will head over to AliExpress and go to the product you are selling, and you will simply buy as if you are a customer.

Then it will ask you for shipping address, and it’s as simple as copy pasting at this point.

IMPORTANT: Once you check out, make sure to leave a note asking the supplier to have
NO RECEIPT with the package. We don’t want the customer knowing that the product cost less than what they purchase it from your store.

That’s pretty much it for this module. Very simple.
Receive Orders -> Copy Paste onto AliExpress as if you were the customer -> Pay For Orders then you keep the profit 😉

Key Takeaway

When you build the right framework for your store you can then use the right mix of apps to create a profitable store. The bonus is creating a very organised store collection, using outsourced staff to fulfil orders and store maintance so you can focus on growing your ecommerce business.

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer? Really its quite easy you build up a website that you intend to use for the hub of the promotion and then apply to the affiliate networks that you wish to join. There will be some requirements on your side for each network byt...

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Go High Level Marketing Software Changing The Game

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How To Make Money Blogging

How To Make Money Blogging

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Pages or Posts For Your Affiliate Website

Pages or Posts For Your Affiliate Website

Posts vs pages for your affilaite site what is better? I hear this a lot and it doesnt really matter. But I prefer posts for affiliate sites because I can manipulate them into collections of posts and build my own category of posts that help build topical relevance to topics.

In wordPress you have some very helpful organisation features like tags and categories. Using these will help you bundle and organise your niche site content.

This applies to Amazon affiliates, ClickBank affiliates and most types of affiliate content. There is no specific way just for Amazon affiliate content.

One word of caution is to understand how the categories, tags and any RSS feeds work. If you do not understand how these features work seek out a developer for help organising these.

The overview

Pages: Pages are built as permanent fixtures.Pages are static, usually don’t change. You would build pages for topics and content that you want to use as permanent sections of your website.

You wouldnt create a page if you were going to be promoting new offers each month.

Posts: Posts are designed to be status updates from your website. These can be organised in categories and collections to build hubs of topic specific content.

Posts are dynamic, temporary, seasonal, can be tagged, categorized, archived, etc. Interlinking between Pages and Posts has a major impact on SEO. They allow for date and overall more data to show up in the serps.

When you create a blog post it can be replicated or linked from many other places in wordpress even without knowing that is happening. If you setup a blog, Posts are added there. Google recognizes yoursite*com/blog/posts as what they are, blog Posts.

For you when you work with freelance writers or junior team members it makes a big difference. An author can be limited to posts without publishing, but for pages he needs to have additional rights.

 

I use posts for my affiliate content and organise them in categories so they work together to build and grow my niche site topic authority. Im also having a lot of fun building content hubs with posts.

It all depends on your goals and how the site structure and taxonomy you create achieves those goals. Dont sweat the small stuff and make the real focus on the quality of the content and intent behind the contents answer.

 

search engine optimisation

Traffic Will Determine Your Niche Site Success

 

Everyone wants to be have more traffic, there are so many types of traffic that you can when applying yourself get the traffic that you want. I always push on this but consistency is key, use compounding signals to build momentum for your website.

Im in three camps of traffic the organic crowd, the paid traffic crowd and social marketing crowd. It doesnt matter what camp you are in but it does matter if its working for you or not.

With the ‘organic crowd’ deciding that the only way to win is to grow your own tomatoes in the allotments that they call ‘social media’

OR

The paid for traffic crew telling you to spend $$$’s per day to start seeing results.

But, who is right?

All of them are right its traffic and it powers the internet. If the traffic you have is coming to you because you provided the best results for them then you have a good target audience.

Bad traffic is traffic that you acquire that is not interested or relevant to wha it is you are promoting and offering. This traffic will bounce away and waste your time and money. 

Traffic is traffic, there is no way around it, both work really well and both suck as equally.

My advice to you is to find the traffic source that you feel is best suited to your business model. I like paid traffic for my highly competitive niche site categories because it is almost impossible to compete unless you have paid advertising to attract the traffic to my offers. 

As an affiliate you should be all in on SEO to rank your pages & posts high in search engines like Google, Bing and Duck Duck Go.

For as long as you can rank high in the search engines for your target keywords, you’ll get consistent and passive traffic.

Affiliate SEO is about:

  • Understanding what your target customers are searching for;
  • Creating content around those topics (blog posts, product pages, etc.);
  • Taking care of the “technical” stuff to push these pages higher in the search engines and some clever backlink building tactics.

The best way to work out if the traffic method suits you is to do this;

  • Check the audience for the offer you have, where do they hang out,
  • Do they have groups,
  • Do they respond well to emails or certain keywords
  • Do they have online forums,
  • Are they active on social media sites
  • Do they spend time looking on Amazon or Googling a lot?
  • Check the program or the offer you have looked at promoting
  • Do they allow paid for traffic
  • Do they allow or encourage SEO or Social media traffic
  • Do they stop people from keyword bidding, or keyword ranking
  • Look at your own skills and cirumstances
  • Do you know how to target locations or audiences
  • Do you enjoy writing?
  • Are you a creative type who enjoys creating images?
  • Do you have the money to test?
  • Do you understand email follow up or how to build email sequences

See, there are lots of questions for every type of offer and niche and for every type of person. You can take advantage of each traffic channel to grow the volume as you need with paid, organic and social traffic.

The low cost method is going after organic traffic. This traffic type is actively looking for stuff online you know this, all you need to do is make content that helps answer the questions this traffic source has. They actively search help guides, how to guides and even step by step installation guides.

People in the niches I went for, naturally wouldn’t click an ad for that information, they would find blogs.

Focus on creating high quality intent rich content and focus on your own goals and your own products…The traffic will come to yoru offer pages because you are relevant and informative. You will see results in a matter of months unless you need quick results then you consoder using paid traffic.

I honestly think that you should have a diverse pool of traffic sources.

This covers you IF:

  • Facebook changes the game
  • Google destroys your rankings
  • YouTube bans your channel account
  • Google Ads suspends your ad account

These things happen. The only way to stay ahead of these things is to control your traffic sources as best you can. I use email marketing for this because none of the big boys Facebook, Google etc can touch me when I send emails.

Traffic is the fuel for your website and content.

 How To Get More Click Through rate

I noticed some of my competitors in the finance niche doing some pretty clever tactics last October-November and I paid attention so I could replicate that tactic.

What I noticed was that they were updating their page titles so that the SERP result was more eye catching and STOOD OUT more than anyone else’s results.

How they did this is by rewording the title and adding brackets and ( word) on either side of intriguing words. This was a great tactic especially in teh rush into the end of year holiday period. I literally could not beat them over that streth of time because their CTR was so high compared to mine.

They stood out over and above everyone else.

What I did was to go to my pages that I was previously beating them on and to reshape the titles structure and appearance. Below I have some of my best converting title changes.

We will use mainly [brackets] and (parentheses) and + symbols to stand out.

Avoid emojis I get the feeling they are more spammy looking and when I tested this it didnt move the needle but crashed my CTR and in turn my rankings :(.

Here’s an example from my testing:

Secure Fast Online Car Loans [No Fees]

Approved First Application Personal Loans [Checklist]

These worked super well for my CTR and I added some improved rankings as a result.

What I feel when I see these results in Google is a “clear picture of what lies behind the headline”.

This makes sense if you think about it.

When you know that the content on the next page is going to have a  checklist, video, blog post, industry study or interview, you are MUCH more likely to click through to that page.

In case you didnt know, organic click-through-rate is an important Google ranking factor. If lots of people all click on the same result, it sends a clear message to Google:

“People want to see this page!”

And Google will push that page to the top.

Save time writing content and outsource it

Last Christmas holiday period I tested brackets and parentheses on dozens of title tags to try and increase my sites click through rates.

And the results are that they work Superbly.

For example, I recently used this title tag on one of my posts:

Best Email Automation Tools And Sequence Scripts [Templates]

The brackets are a big reason that the page gets such a high click through rate in the search results.

The best part?

This doesn’t just work for blog content.

 

How about an example?

Let’s say that you run an ecommerce site.

When you search around for products you start to notice most product page title tags look exactly the same:

Solar Powered Video Recording Drone

This title tag is OK. But it’s so generic.

On the other hand, this title tag is MUCH more enticing:

Solar Powered Video Recording Drone   [Discounted]

With that, here are some best converting types of brackets you can add to your title tags:

  • [Template]
  • [Video]
  • [Interview]
  • (Updated)
  • (Case Study)
  • (New Guide)
  • [X% Off]
  • [New Research]
  • [+Checklist]
  • (With Examples)
  • (No Fees)
  • (Trusted by X Clients)
  • [Flowchart]
  • [Visual Guide]

There are hundreds more modifiers that you can use but these work the best.

This is a great starting point for optimising for the click. Teaming this with the data that you get in your Google Search Console should give you all the CTR ammunition that you need.

I hope this helps you decide how to build better web pages and posts and helps you get traffic and convert it. Make money and do good things with it. Peace!

How To Make Money Blogging

How To Make Money Blogging

We are going to be using our blog as A marketing tactic to grow our list and audience size. This allows us to create a following and platform for which we can then promote offers and services to said audience. Most online businesses work like this 1 Visitor ready to...

read more
How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer? Really its quite easy you build up a website that you intend to use for the hub of the promotion and then apply to the affiliate networks that you wish to join. There will be some requirements on your side for each network byt...

read more
Go High Level Marketing Software Changing The Game

Go High Level Marketing Software Changing The Game

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How To Build A Social Media Strategy

How To Build A Social Media Strategy

Social Media Strategy Overview

What’s the PURPOSE of Social Media?

The goal of social media is to connect people to other people. When 90% of businesses do it you could be forgiven for thinking it is as awkward as teenagers kissing for the first time. Cringeworthy and totally off the mark.

If you get the messaging right you get the attention and engagement. 

 

Is Social Media Traffic As Valuable As Other Traffic Sources?

NO. Social Media traffic is some of the lowest converting, lowest quality traffic online. But it has its place in our traffic acquisition strategy.

BUT… Social Media traffic CAN bring us new leads & customers, and at a very low cost due to the viral nature of trending and niche targeted posts. Imagine if your post goes viral how much new traffic you can plant your retargeting cookie on. Its all in how your position your message.

While thsi traffic is not the holy grail of online traffic you should still link to and promote your Social Media accounts anywhere you can.

And… everytime you make a blog post, promote a link to it on Twitter, Facebook, and anywhere else that’s relevant. Hammer away at the content promotion and over time it will pay off.

How to “future proof” your SM strategy

My first step is to plan everything. I use Notion and Google sheets to plan all my content. This keeps me and my teams organised.

Then this might be a suprise but step 2 is to make a video about your topic. A short 20-40 second video shot in 720×720 on your phone or a specific digital camera.

My aim is to always drive traffic off social media into a lead capture where I can get the email address for future marketing. Here is my fave email tools.

This will be our content that we use again and again. We can recreate this content in 20 different ways. This maximises the content lifecycle and allows us to use the spin offs on multiple channels as new content. 

I like to splinter that main content video into:

  1. Youtube video
  2. Blog article
  3. Quote card
  4. Instagram story
  5. Facebook Story
  6. Snapchat story
  7. Facebook post
  8. Instagram post
  9. Pinterest video

These are my main platforms but there are almost 60 others to be used for syndication.

You should always have a website to host your lead capture forms, pop ups and other list building options. Learn how to build a website for any experience level.

A secret platform for helping me get the words from the video into usable format is a place called Rev.com a transcribing service. They help by taking the video speech and making text from it, great for adding quotes and subtitles.

Platform Specifics:

Facebook 720×720 dimension

YouTube 1920×1080 dimension

Instagram 720×720 dimension *Max time 59 seconds

Instagram Story 1080×1090 dimension

*Max 15 seconds

What’s the Purpose of Social Media?

To ENGAGE with some of your target market
To
BRAND your products & services and company To SUPPORT your customers or prospects
To
PUBLISH some of your content
To
SYNDICATE and link to your Web Site content To help others DISCOVER your content & products

WARNING: Social Media ‘surfing’ can be a HUGE WASTE of your time and won’t make you money.

Type Of Social Media Posts

Asking A Question Interesting Images Educational Content Entertaining Content Opinionated Content InfoGraphics

Full Content or “Content Teaser” ‘Some’ Sales Promotions & Offers

What The Heck Is A Hashtag?

A hashtag is simply a keyword with the pound symbol in front of it. i.e. #vacation #gotigers #savingmoney

DON’T overuse hashtags! Rule of thumb to keep in mind is to use a maximum of 1-3 highly relevant hashtags. DON’T use any on Facebook!

How To Achieve The Viral Effect?

NATURALLY FOUND (Organic)
We
ASK People To Share, Like, Follow
We
INCENTIVIZE People To Share, Like, Follow

facebook social media platform

Facebook Tips That Build Momentum

Facebook has been done to death…by crappy marketers. This is still a very viable platform. I am finding Facebook groups to be the a solid source of lead generation and traffic. Start Facebook Groups related to your target market Facebook hates links within posts; Share a link

Getting the messaging right and the targeting is the trick on Facebook. Especially for organic social its harder to get enagement unless you pay for Ads.

Consider OUTSOURCING your Social Media efforts Tell Stories and share ‘real life’ with your audience COMMUNICATE, DON’T JUST SELL

Try to post 2-3 times per week if not more
Post as your Facebook Page on other people’s posts Run CONTESTS!

Talk about “Mistakes people make” in your market Share helpful resources
VISUAL gets most attention – videos & images Post related images WITH content posts

MIX IT UP – post full articles and article teasers Use 80/20 Rule to post more of top engagement Create a SERIES around most popular posts


Try posting late at night or “off” hours and behind the scenes. The behind the scenes works really well when you have more than 2,000 followers. Any less and it doesnt get the engagement. 

The good thing about Facebook is the automation it has with many third party tools. You can schedule a years worth of posts over a weekend. Dont sleep on using Facebook in your traffic strategy.

Instagram Tips To Build A Business

If you have a “visually appealing” product and/or market use it, if not maybe spend your time elsewhere Link to an Opt-in Page in your BIO with a CTA Consider using a URL shorter or redirect for your URL like bit.ly or Link Tree.

CROSS-PROMOTE with similar companies, brands and category kings (Influencers).

Use up to 3 relevant hashtags but don’t overdo it. You can add more hastgas in teh comments.


Pay close attention to competitors’ posts. Do some competitor research and work out their strategy. This will pay off in the long run.


In your post description “encourage” the CTA in BIO link. People need to be told what to do so make sure you tell your audience you want them to click the link in the bio.

Take a video in 720×720 and add some captions before uploading to your profile.

Post “share-worthy” photos and videos
Once you see conversions coming from Instagram activity, EXPAND your Instagram efforts…
Buy a Sponsored Post from large follower accounts in your market — reach out to them directly
Do deals with “Instagram Influencers”… get them to tag your account in their posts and promote you
If it’s really working well… test advertising on Instagram but be very careful to track ROI

If you need to post schedule you can use something like Meet Edgar or OneUp app.

Twitter Tips To Get Traffic


NOTE: I don’t recommend heavy Twitter usage. no more than 3 tweets a day. 

Use an easy to remember/spell username
Try and use a maximum of TWO relevant hashtags

Like you do with most social profiles remember to link to your domain URL in your BIO. In some cases you can link to the most profitable sales offer or highest converting sales page. Test this method out it can work crazy good.


Share links to your blog posts using compelling copy Engage with other users in your market


Retweet relevant posts from your market
Use Twitter for competitive research

Twitter is a great way to get updates out to the masses. It is underrated and you can get a lot of traffic from Twitter especially if you use moments. 

Pinterest Tips That Build An Empire

The most underrated channel on this list, Pinterest is a traffic goldmine. If you take some time to design Pinterest perfect images your traffic from this platform will surge.

If your marketing and/or products are related to a “visually appealing” market then consider investing time into Pinterest efforts. If not, don’t.


Explore Pinterest to see what types of products are the most popular — if what you sell is, go for it!

Write compelling, keyword-driven, SHORT descriptions Pin items multiple times per day
Follow Pinterest suggestions – no hashtags, no promotional language, no CTA mentioning

Vertical pins work best — 600px wide x 900px tall, 800px wide x 1200px tall, 600px wide x 2100px tall, 400px wide x 2800px tall
Overlay compelling copy onto images

VERIFY your web site with Pinterest. This is huge and it pays off. 

LinkedIn Tips To Grow Your Audience

If YOU are the ‘product’ in your business as an expert, and you sell to a certain industry, consider investing time in LinkedIn marketing — if not, don’t. Network appropriately with others in your industry Attach “Rich Content” to your profile – promote CTA Examine competitor profiles for ideas

Optimize your profile with great copy and keywords Participate in discussions and post GREAT CONTENT

Recreate your best articles as on LinkedIn and publish with a CTA to your original article. 

For affiliate marketers the LinkedIn space might not be the best place to focus on. For businesses that have services and eCommerce businesses you should be on LinkedIn drawing people from that platform to your own sales pages and offers.

 

Key Takeaways

Build your social profiles out 100% and make sure you keep them active. The golden rule is working on 3 main platforms. Then you can syndicate to the other platforms that are not your main audience targeted platforms.

Track everything, take the time to add UTMs and review your efforts. Get an understanding of how good or bad your efforts are on each channel.

Have some fun with it, don’t always post serious stuff and mix it up. Thanks for reading and put this to action. Peace!

How To Make Money Blogging

How To Make Money Blogging

We are going to be using our blog as A marketing tactic to grow our list and audience size. This allows us to create a following and platform for which we can then promote offers and services to said audience. Most online businesses work like this 1 Visitor ready to...

read more
How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer? Really its quite easy you build up a website that you intend to use for the hub of the promotion and then apply to the affiliate networks that you wish to join. There will be some requirements on your side for each network byt...

read more
Go High Level Marketing Software Changing The Game

Go High Level Marketing Software Changing The Game

  How Go HighLevel Got My Attention I first came across the company known as Go HighLevel when I was looking at moving away from Salesforce back in early 2019. My focus task at hand was to be reviewing and creating a matrix of potential CRMs to replace Salesforce...

read more
Building A Blog In 5 Simple Steps

Building A Blog In 5 Simple Steps

How To Make Money With Blogging

Blogging is a great way to build a business that allows you the freedom to work from anywhere in the world whenever you want. That sure does sound amazing, but it doesn’t just happen you have to put in the work. Blogging requires commitment and it requires you to wear many hats. 

Now if you are committed and you want to make this work then the good news is you will see results and you will create a business from your blog. This blog is one of many for me but its one of my more enjoyable blogs to operate.

I suggest for anyone new to this start with 1 blog. If you handle it ok and you can get things done then consider adding another one and so on. Distractions don’t make successful projects. Focus makes for a successful project.

I blog because I enjoy the creative process of taking thought to the web page. Lately, I’ve had a lot of emails and messages from people telling me how the content here has helped them grow their business and start a new business. I love that stuff, helping people create a lifestyle that suits them is one of my main goals with this site.

You can earn money from your blog from a multitude of ways, this article I’ll keep pretty simple but in the end, I have included a few ways that you can monetize your blog. 

If you are serious about creating blogging as a great business mindset. This is just what you need to read, take it in and then apply the steps listed. You can be successful you just have to apply yourself to the goal.

 

Step 1 – Market Research & Domain Names

The first step on your way to success is to identify the niche where you will be building your niche site in. For me, this is one of the hardest steps in the process because the choices are unlimited. I feel like I need to have something draw me to it before I choose that niche.

I was selling women’s clothing on a dropshipping store before. I know nothing about women’s clothing or how to promote them. My advice is that you choose something you can write about and have an understanding of the audience that would be interested in your niche. It helps.

What to look for:

  • Low to medium difficulty
  • Enough traffic to be profitable 500+
  • Variety of products & offers to promote
  • The quality level of content needed to get momentum

Once you have identified the niche you want to play in you will need to have somewhere to build your website. Start with a domain name and then we can start building your website.

There was a time when keyword-rich domains were all the rage. This still works but it’s not pretty and they often look like this – weightlossformen.net or something to that effect.

You should be looking at a branded type domain. These domains are much easier to brand theme and then sell in the future. This would look something like this – bendis.com 

I use NameCheap.com, NameSilo.com and GoDaddy.com to buy domains. There are hundreds of domain registrars that you can use, this is what I use.

Use the domain search bar to find the domain that you like. Type away using keywords or your branded name.

Does it matter what TLD you use?

Honestly, I say it doesn’t. I have sites using .plus, .site, .shop. me. io. and this one uses a .xyz pick what you think works.

Once you purchase the domain we can move to step 2.

When you have a successfully gone through this process in full for your niche website you will see results like the one below

 

Step 2 – Get Website Hosting

Your domain needs somewhere to live and that is where web hosting comes from. You will also be able to create domain name emails like [email protected] that you will need to make your business more professional looking.

Get Website Hosting Here

You want web hosting for either 1 website or future planning for 3 or 4 websites. The choice is up to you. I have recommended a few on this page.

Hosting is best when you have enough resources to run your blog, If you start to get a lot of website traffic and you have a small hosting plan you will have to start increasing your hosting plan so the resources you have can accommodate the visitors who are on your website.

Once your domain is connected you can create some domain emails to use. You can use your name or your pen name if you are using one and you should have a [email protected] or [email protected] type email as well. You can use this email to sign up to tools and business required platforms.

If you need help setting up your website hosting you can speak to the web hosting platform support people.

 

building your affiliate website

Step 3 – Setting up your blog and installing it

When it comes to the convenience of setting up your blog, your web hosting platform can assist you if you need help. To set up your blog, you can call their customer service department and tell them that you want to install a WordPress blog to your site as well as ask them to talk to you throughout the process.

Once you have done this process a few times yourself you can start to get a site live in just under 10 minutes. It took me a lot of time, failure and long conversations with tech support to get to this place but now I’m gravy baby 

You can use whatever content management system that you want. I like WordPress and Shopify for my blogs. Shopify because I am heavy into eCommerce as well. You can make money online with any CMS it is not restricted to just these two.

Now you have the website connected and your logins you need to start building the pages and theme of the website.

You will need to choose a theme, for anyone on a budget you can easily use a free theme with no negative impact on your website performance. But if you want to have a little more appeal you should look at getting a theme builder like Divi or Thrive Themes.

Get Thrive Themes Builder.

The theme builder will be able to help you custom edit your entire website look and feel. These also have added features now for SEO, Advertising and affiliates built in so you get a little more than just a theme builder.

The next step is to fill out the theme. This involves adding your logo, selecting the theme colours and branding so it looks nice.

To get a deeper look at creating a professional-looking Blog read this guide.

After you have themed the website look and feel you can now push forward with the page builds.

Pages are long term pages that are designed to act as the foundational walls that support the house. Posts are designed to be date-based, they may get lost when you are creating multiple posts.

Pages are for your core money pages

Posts are for quick updates or supporting content that supports your money pages.

The key pages you will need:

  1. Home page
  2. About page
  3. Affiliate disclaimer page
  4. Privacy policy page
  5. Contact page

You will need more pages and posts but that’s for the next step. This is for you to build the core pages.

Add the plugins that you need to add to get the job done.

What I suggest as a starter pack is:

  • SEO plugin I like SEO Framework
  • The backup plugin I like is Backup Buddy
  • Image Optimiser plugin I like ShortPixel
  • Affiliate link manager plugin I like Affiliatly

This is your quick starter pack of plugins. You can add more or use different ones but try to limit the plugin number to 10 so you do not slow down your website.

Step 4 – Mapping Content & Writing Great Reviews

Content is the fuel for your vehicle and you need a lot of fuel to get that starting momentum. In my experience, a blog starts to get moving after you have 25-30 articles live on the blog. These are all pages that have more than 500 words and use unique images where possible but they also link to internal pages to help power each page up.

You should have some market research and keyword research from Step 1. You will use that to map out the content schedule and additional pages and posts. The keywords should be used as a focus topic of each page you create. 

Affiliate blogs usually consist of review type content and recommendation posts about products and services. I suggest you build a sitemap of your website navigation and structure in excel or Google sheets.

Here is a great example:

silos explained

You can see the topic of web hosting and how it has 4 core pages

  1. Reseller hosting
  2. Dedicated hosting
  3. VPS hosting
  4. Shared hosting

You can see the topics attached to each core silo is about something more specific and it relates to that topic silo. Very powerful, very effective and I suggest you map this out with your keyword and content so you have a plan for what to write about and where to publish it.

I write 70% of my content for this blog. It is also very obvious that I write most of this because I have this inconsistency with my writing of the word “the” it often comes out on my laptop, on my mobile, on my Facebook everywhere as “the” and I can’t catch it every time to fix it. Drives me mad.

I love creative writing and educational writing formats. I can’t do it all though, I manage a portfolio of sites and have ongoing work projects meaning I am time poor. You will become more aware of your time as you grow the website.

For some of my other blogs, I don’t write anything at all. You can find content writers on Fiverr, Legiit, Upwork, Facebook groups or anywhere people are looking for work.

Step 5 – Promoting your site

To optimise the earning ability of your blog to make money, you need to promote your blog. And by promoting your site, you need both work and money. If you are writing articles and the content of them are helpful and informative, some of your works will grow organically, meaning, your articles will find its way to generate incoming links. But this will take some time before you rip the benefits of your efforts.

I highly suggest you build out the most popular social media profiles, question and answer websites and forums where you can share your blogs. Joining groups and activity posting to your social profiles is just the start.

I like using DLVRIT social content sharing software you can get a free account to start with. You can also use an app like OneUp.com to promote your content online.

As far as my experience goes, you must be active in generating shares, posts and communicating your latest blogs or pages with your social network and activity growing your syndication networks like Scoopit, Hubpages, Pearltrees and other content syndication websites.

You need to make things happen and not be waiting for things to happen. If you want to get massive amounts of incoming links, you need to use some reliable link building tactics. This involves money, but the rewards will certainly outweigh your costs for getting incoming links.

Backlinks make the momentum happen. Content is what you use to attract the links. You may need to pay for some backlinks especially the powerful ones. The other tactics are outreach with an email to other websites or helping people out online by doing something for them so they return the favour with a link or review of your service.

Backlinks are nitro fuel for your vehicle they push you further ahead. There is a market for buying and selling backlinks is a huge market. Not the focus of this article but I will cover this in a future article for sure.

design library

Step 6 – Sources of income

Now that we have the blog built and have actively started promoting our content we need to add in that money-making sweet sauce. Here are some easy ways to add commission generating elements to your blog.

How To Monetize Your Blog

You need to have at least one of these to start getting paid. 

 

  1. AdSense

 

I used to be all in on Adsense but like anything that you don’t own you need to be prepared for a sudden switch in policy or algorithm. I had an active and healthy portfolio of Adsense revenue-generating blogs. Each site was earning me a lot of money, easy money each month until I didn’t I lost it all overnight.

I still use Adsense today but I am very careful with how many sites I have and how many accounts I have active at one time. 

Adsense works by showing banners on your website for other promotions and companies. You get paid based on the number of clicks and type of banner shown. Each banner topic has a keyword style focus and a CPC per click that you get a portion of when people click that banner ad.

What I do is to set ads into a text and image-based ads with a 250 by 300-pixel ads and it works best for me. Not only that, but I also get some shares on their referrals programs and I earn a lot with their normal ads.

2 Affiliate programs

Another effective way for your blog to make money is by promoting several affiliate programs on your site. Now, this is one thing you should not be missing in your site since its the entire reason we are creating a niche site.

Some affiliate networks to join are:

  1. ClickBank
  2. JVZoo
  3. CJ.com
  4. Share A Sale
  5. Join these networks

One of the best affiliate products that I used to promote is the Thesis WordPress theme. In this product, I was earning $500 a week from promoting a theme like the ones we used in the earlier steps in this article. Imagine if you have 5 to 10 products in your blog, then your income from these products will grow like weeds in your garden and soon enough you will have a lot of weeds. A bad analogy I know but it does compound and stacks up.

Make sure that you choose to sell those affiliate programs that are of high quality and good reputation so that you will have a greater chance to sell them and make a profit. I added JVZoo as there can be some gems on there and the software side of the network is pretty easy to generate an income from just using 2 or 3 software promotions. You should stay away from those products that are of low quality since they will do no good to you or your reputation.

 

3 eBook sales

Selling an eBook is one of the most overdone ways for you to earn extra income with your blog. It still works though even though everyone has promoted an ebook at some point in their online journey.

If you are good at writing then create an informational PDF that you will use to build the ebook. Take, for example, let say you’ve successfully created an eBook on best ways to treat skin problems and have healthier skin, and it is worth 10 US Dollars.

If your eBook is worth $10 and you can sell it to about 1000 people, then you could earn a sweet 10,000 US Dollars for your effort. Not such a bad idea right? Imagine if your eBook is priced at $20 and 5000 or more people all over the world will buy it, you could also add your affiliate program and allow 20% of the purchase price and let other people sell your ebook. What more if you have several eBooks that are priced for more than $20?

This is an option that still works and it does generate good money. You would do this by having a dedicated page on your blog about the ebook and why people need to buy it. 

 

Dotcom Secrets ebook Russell Brunson

4 Continuity programs

A good way to generate regular income is to have a continuity program. A continuity program is a site where you can gain a continuous source of income from those individuals who are subscribing to service your offer. This works for memberships, SaaS, Service-related or subscription to a thing.

Making your blog a membership site gives you the ability to generate monthly income from thousands of your member. You must have something worthy of people paying you monthly to get access to you or the things you promote.

5 Sponsorships or private ad sales

You can also gain additional income from offering private ad sales in your blog from advertisers.

This is a good thing to do as the money you can gain from your 125 x 125 ads or bigger is direct from buyer to seller with you being the seller. You would need to know your numbers and have a growth plan to make your blog a place that is worth paying to advertise on.

You can use this tactic for selling link placements on your blog as well. The money involved with link placement is decent and you could do a one-off payment or a monthly low-cost rental. A lot of money is exchanged in the backlink market.

6 Ezoic Display Advertising

As of now, Ezoic is one of the better banner advertising options available and has been responsible for helping several of my friends generate life-changing income that they were able to leave their 9 to 5’s and do blogging full time.

By having ads displayed on your blog, you can earn with Ezoic any time your visitor clicks the ads that you have on your site. The more people who click your ads, the more money you can get from Ezoic. So, for example, there are thousands of people visiting your site and assuming at least 200 hundred of them click a single ad that would earn you a percentage of that advertisers pay to Ezoic to show their ad on your blog. 

This would multiply the more visitors you have and the more pages you show these adverts on. I suggest this for all new websites.

 

amazon registration

7 Amazon associates

With Amazon’s affiliate program, you can earn an increasing amount of monthly income. They have slashed commission numbers this year but the organic conversion on Amazon is insane. The money will be hard work to get substantial amounts but it works and you will see sales.

For each purchase that is made from Amazon through your blog, you will get a commission from it. So if you are part of the program, and you are promoting 5 products or even more and each of those 5 high-quality products is making sales, by the end of the month you will get the percentage of commission allocated to that category that you are promoting.

I do not use Amazon for affiliate marketing but you are welcome to use it because it does work.

amazon affiliates dissappointed at commission reduction

8 Job Boards on ProBlogger

You can also use your writing talent on your blog to help land your client work on content sites like ProBlogger. This is a good way to earn extra income, plus a sneaky way to grow your website is to openly list and promote your blog on your profile and any job applications as people will want to see your work and you might even get banner clicks from a small per cent of people.

Short to the pointed tip.

 

blogging as a business

Blogging as a business is a reality and it is available to everyone. You can create blogs on just about any darn topic and you will get active visitors and an audience. But the hard work and slow start are what stops many people who try, I stopped first because my targeting was way off.

I picked some monkey poop niche with non-niche related targeting and saw nothing happen on one of my first blogs but as I learned the craft of who my audience WAS and WHAT my keywords should have been it all changed.

It takes 3-6 months to see momentum take place. You need to be consistent through the quiet times so that you are building the momentum. When Google is ready to reward you all that hard work will catch up to you and your affiliate links will start driving commission and the blog will become more popular and more like a business.

I never in a million years thought I would be a blogger. Things change and my viewpoint shifted to a lifestyle that suited what I wanted. Now I own several blogs and I am extremely happy to have made the change.

The concept is simple. Build the blog, fill it with content and promote it. Keep adding content and keep promoting it and the magic happens.

This takes time and repetition just like working out at the gym your scrawny arms need repetition of weight lifts to get bigger. That’s the same thing happening to your blog.

This information will help you and guide you to get that start at blogging as a business. Follow the steps and do the work. Nothing comes from inactivity. I hope you find this helpful and it inspires you to build a blog.

I want you to build your own business and work your hours that’s all a simple request from me to you.

Enjoy the share, thanks for reading and peace. www.clickbucks.xyz

How To Make Money Blogging

How To Make Money Blogging

We are going to be using our blog as A marketing tactic to grow our list and audience size. This allows us to create a following and platform for which we can then promote offers and services to said audience. Most online businesses work like this 1 Visitor ready to...

read more
How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer? Really its quite easy you build up a website that you intend to use for the hub of the promotion and then apply to the affiliate networks that you wish to join. There will be some requirements on your side for each network byt...

read more
Go High Level Marketing Software Changing The Game

Go High Level Marketing Software Changing The Game

  How Go HighLevel Got My Attention I first came across the company known as Go HighLevel when I was looking at moving away from Salesforce back in early 2019. My focus task at hand was to be reviewing and creating a matrix of potential CRMs to replace Salesforce...

read more

How To Load Value Into Affiliate Offers

How To Load Value Into Affiliate Offers

As marketers we are always competing against someone and getting an edge on the competition is what we do as marketers. This article will focus on crafting the offer and how to load up the perception of value behind the offer. This one thing can be the difference between your biggest payday and your failed attempts. The money is in the messaging. Pay attention….

Your audience will buy from you, there is no doubt about it. But they won’t buy if the offer does not motivate them to buy. What helps motivate a purchase? cost, features, functions and value!

The way we go about crafting our offers, our statements and our wording for offers we want to promote should be value-focused and helping to solve a problem.

We have our offer, we know what it does now our job is to communicate that but change the wording so it adds more weight to the offer. We add perceived value to the statement and the offer.

When you put the below process in place you can start to almost effortlessly promote products for $47 – $147 because you have jammed the offer with value.

You can use this communicating value tactic for eCommerce marketing as well for HUGE rewards.

Being able to create really valuable offers is a twist on the original offer that you promote. This “thing” solves the midnight munchies AND makes you stop doing that “thing”. The offer sounds good, the offer incites the reader to learn more. 

The Problem For Me Was

I struggled with the creation of the backend value. It was hard coming up with creative and unique names that improved my offers without sounding spammy AF. The thing you don’t want to do is sound like you are a pyramid scheme on legs.

I would spend hours making product names, statements and description headlines that I thought were going to burn the roof off. But reading them back I sounded like I was trying to promote a car that didn’t exist to an audience who were in the 5th grade. I needed a better way of doing this.

This 5 step system is what I came up with and it’s here free for all readers to use as they please. No payments no catches or subscriptions.

 

The key takeaway here is:

  • Create a short sharp punchy headline
  • Increase the perceived value of the “thing”
  • Systemise it for mass production
  • Have a load of fun doing it

People have 2-second attention spans and it’s in that moment before they get distracted or scroll on that YOU need to catch their attention.

Using short sharp and punchy attention-grabbing headlines and statements help to hold the attention of the reader. You can include the value points highlights or even features and concepts. But keep it short and sharp.

 

I’ll show in the process breakdown below how to come up with an attention-grabbing headline for a before bedtime offer I am promoting. This works extremely well for CPA marketing as well if that’s your poison.

 

The Process

So here are the 5 steps to quickly build out lists and lists of sharp catchy headlines and descriptions for your promotions and offers. The more you do this the more you improve and before you know it you start evolving it to work for you.

Step 1: The first thing I’ll do is brainstorm all the different benefits my propsect will get

Here’s my list:

  • Stop binging before bed
  • Control cravings
  • Get more confidence
  • Increase energy
  • Stop waking up tired
  • Stop gaining fat
  • Lose fat while you sleep
  • Get a flat stomach
  • Get a six pack
  • Fit into your skinny clothes

Step 2: Next, make a list of all the different ways to describe the function or feature of the product or offer that you are promoting

Here is my list of function and features:

  • Formula
  • Report
  • Flow Chart
  • Blueprint
  • Mindmap
  • Coaching
  • Machine
  • 20 Minutes (can be any number of minutes)
  • 7 Days (can be any number of days)
  • Matrix
  • Generator
  • Templates
  • Guide
  • Handbook
  • Software
  • Course
  • Bot
  • Funnel
  • Robot
  • Club
  • Technique
  • Mastermind
  • Strategy
  • Code
  • Secrets
  • Video
  • Method
  • System

Step 3: Then… look at the list of power words that you can access and find 7 power words that you like…

My example is food based so I will use fast as the example here. I’m going to find 7 power words that mean “fast.”

Here’s the power words that I chose:

  • Speedy
  • Fastest
  • Rapid
  • Instant
  • One-Step
  • Automatic
  • Express

Step 4: Next, use the merge words tool that you can access by clicking here:

This tool mixes and merges all the possible combinations of your power words, functions, features, and benefits…

This tool will reduce time sent manually combining words and free up your creativity to help you see unique and creative combinations that you would not have thought about otherwise…

It’s very simple to use.. Here’s the 101…

1 On the first column of the merge tool, put the benefits you came up with on step 1…

2 On the second colum, put all the mechanism words from step 2…

3 And on the third column, put the 7 power words you chose on step 3….

Step 5: Lastly, skim this list until you find a name that you love and your audience will relate to based on teh words that you have choosen.

For my “no more binging before midnight” headline… I came up with the new angle of:

“The Formula To Crush Cravings Instantly”

Using these 5 steps to create your “new angle” will cause your audience to automatically know what your product does, the most important benefit it delivers,  and why your solution is unique and valuable…

Why did this work?

If you don’t create fresh names for your information, you’ll be saying the same regurgitated lines as every other affiliate out there promoting the same product.

Your main goal is to increase the perception of the value of the product you are promoting. When you send emails promoting your affiliate offers the success rate of the reader to buyer ratio can depend on your communication. The real sign you have the right hook is of the perceived value involved in the “thing” that you are promoting.

Being unique and having a point of difference makes your offer MORE attractive than the others. Creating exciting statements and headlines is fun and when you get the hang of it becomes quite fast.

 

Most people have no idea how to increase the perceived value of information… One of the main reason is that perceived value is very slippery and subjective… It’s all about how you frame and structure your wording within your content.

 

Look at this example below from Basecamp. The headline makes it sound very appealing to me as a team leader having people I work with all over the world this appeals to me. The words TOOLKIT make it sound like there is a lot of functionality and the words ALL – IN – ONE make it sound like its the best one-stop-shop and I can cancel subscriptions to other services. Really good example.

Following the 6 step value offer checklist below will increase the perceived value of your information by 3 to 10 times! First, we’re going to create the content for your value-packed hook…

Remember that all the answers to the questions below can be found with a little bit of research on your customers and market… You can use Google, Whirlpool, Yahoo groups, Facebook groups, Reddit and Quora and many other sites…

Just a reminder… You are creating this sales hook for one of your prospects 4 primary problems…

Your value-based hook is going to help them get one step closer to the result they want, by solving just one of their most frustrating core problems.

Don’t try to help them solve all their core problems at once… It’s too much! Make your entire hook about helping them solve just 1 specific problem.

For my example… My entire angle is going to be on the best tips I have for stopping binging before bed… I’m going to annihilate and solve that 1 primary problem.

They’re going to get value from my value-based hook, and only have 3 core problems left to get to their ideal result… That’s when you refer them to a high converting, high-value affiliate program.
So let’s get started…

email marketing platforms

6 step checklist to create mega-high value hook based solutions….

STEP 1

Describe the specific problem your audience is experiencing in vivid detail…

Do your best to enter the conversation that is already going on in your audiences head…

Remember, if you can describe your audience’s problem to them better than they can to themselves… then they’ll automatically stay on your page and credit you for having the solution to their problem.

STEP 2

Describe the specific tangible result that your audience wants… Paint a picture of the result they want… Remind them of all the wonderful benefits they’ll get once they solve this problem…

STEP 3

Describe what your solution does… include the ease and speed of the solution…You can also include a bit of theory, history or science about your solution here if it is applicable.

STEP 4

Mention an insight, trick, or counter-intuitive concept that makes your solution unique and different…Standing out without being spammy or misleading is our goal.

Remember, we perceive new information as much more valuable than things we have already heard before…

STEP 5

Explain how to use the technique step by step… Layout the specific “how-to” action steps of the solution with tips on how to implement and calibrate their actions…

STEP 6

Name your value-packed angle something interesting. The name of your angle or a new solution is your biggest leverage point for increasing the perceived value of your information…

 

This quick 6 step DIY list has helped me go from 4 and 5 hours of stumbling and fumbling over words to short sharp 20 minute one and done. I rapidly decreased the time spent brainstorming headlines and statements about my affiliate promotions.

 

The key is to be creating very valuable solutions to your audiences most painful problems…Using value and an outcome are very valuable levers for messaging in marketing. The bare bones of it are matching a problem with a solution, but we are adding some spice to the way we present the solution.

John Rambo wants you to succeed.

rambo_approved-removebg-preview

Free Ready To Use Affiliate Sales Offer Type Swipe Lines

Feel free to use these swipe lines as you need, they are copy-paste simple. Swap out the words that don’t match your offer and put in your words/offers and affiliate links and make that money.

If you have success with these I’d love to hear about it and if they need work, hey shoot me a mail and let’s craft some better ones for your offers. Enjoy the freebies.

Has this ever happened to you?

{Paint a picture of a typical frustration, problem, or emberassing situation the typical prospect would experience…. Describe problems people are having, and what they have tried that didn’t work. }

——-

Here are some shocking facts you’re about to learn about ending {sticking point1} and why you shouldn’t even think about using {common method 1} or {common method 2}, until you ready every single word on this report!

1) The single reason almost everyone fails to stop {sticking point} PERMANENTLY!

2) Why {Common Method 1} and {Common Method 2} help only

TEMPORARILY (hint: It deals with the effect and not the cause.)
3. A new breakthrough method that will end your {sticking point} in just XX minutes…

If you suffer from {sticking point 1} then reading the following report will be a major turning point in your quest to get {the end result they want}…

Are you ready to discover a breakthrough secret that effortlessly ends {sticking point 1} permanently and in just XX Minutes?

Why Does This Happen? And Why Is It So Hard To Stop?

{Talk about some science, theory or research results here… Wikipedia is your best friend for this section…}

Don’t you think it’s crazy to think you’ll get different results by doing the

Don’t you think it’s crazy to think you’ll get different results by doing the same thing over and over again?

If I keep touching a burning hot stove, I’d be stupid to think the next time I touch the stove I won’t get burnt.

That’s why you need to try something new…

Here’s How It’s Possible To End (Sticking Point 1) In Only XX Minutes…

It’s called {The name of your magic bullet solution }, and it’s the easiest way to end {sticking point 1} . It works so well because {reason why it works, mention insight, counter-intuitive concept, or trick here…}

Here are Three Good Reasons To Believe Me When I Tell Say…You’re Just XX Minutes Away From Never Suffering From {Sticking Point 1 Side effects} …

One: {Proof} Two: {Proof} Three: {Proof}

Here Are The Exact Step By Step Instructions To Permanently End {Sticking Point}

{Step 1} {Step 2} {Step 3}

{Give them tips on how to calibrate their actions as they apply the techniques… For example: Here’s what to watch out for to make sure it’s working. Here’s what to watch out for so you don’t go down the wrong road. }

Here’s What You Need To Do Next…

Use the information above for XX minutes per day, to permanently end

Use the information above for XX minutes per day, to permanently end

{sticking point}…

Then, If you want {benefit}, {benefit} and {benefit}… and you wan’t to end {sticking point 2}, {sticking point 3} and {sticking point 4} then click here. {Your affiliate link}

Here Are Just A Few Of The Breakthrough Ideas You’ll Discover By Clicking Here {Affiliate Link}…

Bullet 1: You’ll learn why the way you’re currently trying to stop {sticking point 2} is completely wrong.

Bullet 2: How to solve your {sticking point 4} problem quickly, easily and in a way you’ve never thought about before.

Bullet 3: The secret to get {end result they want} twice as fast…

Bullet 4: How to get {benefit} with {unique mechanism}. Master this simple skill and {sticking point 2} will be gone for good!

You can get access to {affiliate link} and get {BIG RESULT} tonight! It’s really that simple.

Click on this link and get {end result} and completely annihilate {sticking point 2}, {sticking point 3} and {sticking point 4}!

To your success, {Your Name}

“At Last – A New Breakthrough 10 Minute Solution That Guarantees To End Your Dog’s Barking Permanently… WITHOUT Shock Collars, Negative Reinforcement Or Spending $1,000’s For A Dog Trainer…

Final Thoughts

The templates will help you workshop some angles and try out new ways of communicating your value-packed statements and offers. Try them out, trust in the process and don’t do one and throw in the towel if it doesn’t work. This craft takes YEARS to perfect.

Copywriting is an art form and even now years on from day 1 I still struggle with writing the headline that succeeds first time without competitive tools. I often need to write it and then tweak it over time to get better results. This is the reality unless you are a gifted SOB and can write winning headlines all day long. I am not that gifted individual but I trust in the process outlined here and continue to see success from putting it to work.

I hope this helps you in crafting the sales offer, loading a value into your words and gives you an understanding of taking information and changing it into revenue-generating content. Thanks for reading and peace!

How To Make Money Blogging

How To Make Money Blogging

We are going to be using our blog as A marketing tactic to grow our list and audience size. This allows us to create a following and platform for which we can then promote offers and services to said audience. Most online businesses work like this 1 Visitor ready to...

read more
How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer?

How Do You Become An Affiliate Marketer? Really its quite easy you build up a website that you intend to use for the hub of the promotion and then apply to the affiliate networks that you wish to join. There will be some requirements on your side for each network byt...

read more
Go High Level Marketing Software Changing The Game

Go High Level Marketing Software Changing The Game

  How Go HighLevel Got My Attention I first came across the company known as Go HighLevel when I was looking at moving away from Salesforce back in early 2019. My focus task at hand was to be reviewing and creating a matrix of potential CRMs to replace Salesforce...

read more

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